Development

Wrestling Delivers Referee Courses in DPR-Korea and China

Monday, June 4, 2018 - 12:38 By Tim Foley

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CORSIER-SUR-VEVEY (June 4) – United World Wrestling, under the expertise of Prof. Dr. Halil Ibrahim CICIOGLU - 1s-ranked referee and member of the Referee Commission - held a series of courses this month in the Democratic People’s Republic of Korea (DPRK) and China.

The courses were part of the “Referee Education Pathway” a program started last year as an effort to educate and develop future generations of referees worldwide.

“I had an excellent educational opportunity in the DPRK and China,” said Mr. Cicioglu. “I was very happy to serve the people who wanted to improve the sport of wrestling in their countries and was impressed with their excitement to learn. We look forward to seeing more of these referees at future international competitions.”

The referee course in the DPRK was the first such event organized by the nation’s national federation and met or exceeded all requirements. Last year the federation hosted a Level One Coaches Course, which was received with equal praise. The small nation produced an impressive number of referees and coaches with 16 referee candidates and a coaching seminar with 78 attendees.
 

Among the refereeing candidates was Mrs. Choe Jong Bok, was former medalist at the Asian Championships who was eager to learn more about a career as a referee. Should Mrs. Choe continue her education and become a referee she would be the first female from the DPRK to fill that role.

The referee seminar in Beijing was also a major success with more than 100 referees from around the country in attendance. The Chinese Wrestling Federation, who hosted an Olympic Qualification tournament in 2012, held the event at the National Training Center in Beijing.

Later this month the Chinese Wrestling Federation will also be hosting the China Open, a United World Wrestling Ranking Series event, in Taiyung, China. The women’s wrestling event will be held on June 22 and June 23, with a short women’s wrestling development camp to precede it starting June 17.

For more information on refereeing courses and opportunities please see below:

https://unitedworldwrestling.org/sites/default/files/wrestling_referee_brochure_eng.pdf

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.