United World Wrestling

UWW Five-Year Strategic Plan: Enhance Women's Wrestling, Transform Digitally

By Eric Olanowski

CORSIER-SUR-VEVEY, Switzerland (November 10) -- As United World Wrestling moves into another Olympic cycle after completing a successful Tokyo Olympics, it is keen on taking the next big step.

At the bi-annual Congress, held on the eve of the U23 World Championships in Belgrade, Serbia, UWW revealed its extensive five-year plan to enhance the sport. It has identified five key areas of focus over the next five years.

The areas identified following a comprehensive outreach program are women's wrestling, digital transformation, youth engagement, associated styles and the image of wrestling.

The five areas will be the priority at every competition through 2022-'26. The organization will implement a system to track the progress. United World Wrestling will provide national federations with roadmaps and resources that aim to help move forward together.

UWW CongressUWW Congress was held in Belgrade, Serbia. (Photo: UWW / Kadir Caliskan)

Enhance and Empower Women's Wrestling

In line with the International Olympic Committee's focus on gender equality, UWW aims to create an optimal inclusive environment to achieve gender equality. Women's wrestling and its growth are a significant part of that program.

With the objective to communicate the potential of women's wrestling and create inclusivity at the sporting and organizational level, UWW will analyze the areas that can boost women's wrestling growth.

UWW's top priority before Paris Olympics is to identify the blockers in the growth of women's wrestling and the potential drivers that can provide that boost. It also plans to share inspiring case studies and launch women's achievement awards.

On the sporting front, the technical committee will review and adapt training methods and techniques, develop more female coaches, analyze rules for WW and review event presentation and delivery for all women competitions.

UWW TechUWW is keen on a digital-first approach. (Photo: UWW / Kadir Caliskan)

Embrace and Foster Digital Transformation

With a digital-first approach, UWW has achieved a pathbreaking system aiming to transform the sport and organization using digital tools.

Moving forward, it will create a roadmap by analyzing the current landscape and identifying the challenges that may arise, given the complex nature of the sport.

The inclusion of all stakeholders is essential to achieve a digital transformation with national federations, commissions, and even wrestlers. Therefore, UWW will build a universal understanding of the digital-first approach.

An internal team will be formed, where they'll be responsible for setting goals and preparing the stakeholders. They will also be responsible for reinforcing the technology adaptation at all levels.

It will be a huge step in fostering a digital culture, and with the support of national federations, training will be provided. By monitoring the trends, UWW can analyze the areas in which more work is needed.

UWW is also in the works to create a digital transformation dashboard to measure the global status and progress it makes with these changes.

More than medals

Elevate and Inspire Youth Engagement

As the future of the sport lies in the hands of youth, UWW has made it a priority to reach out and engage youth for the future of our sport. The objectives outlined by UWW are to develop entry pathways for youth, connect and enhance youth competitions.

For that, UWW will encourage more schools to have wrestling programs, inspire more girls to wrestle, and even prepare programs between countries. It also aims to connect via demonstrating shared values, promoting youth wrestling stories and creating youth awards.

UWW will analyze industry best practices, test new event activation ideas at competitions of all styles and age categories, and evaluate the impact to enhance youth competitions.

GrapplingGrappling is one of UWW's most important Associated Styles. (Photo: UWW / Max Rose-Fyne)

Support and Connect Associated Styles

Given the history of the sport, UWW embraces many different wrestling styles and aims to grow all styles under one umbrella.

For the best results in associated styles, UWW will clarify the objectives by capturing the current landscape of the different styles around the world and gathering input on the priorities and objectives.

It also aims to establish better connections by creating a global UWW Summit for all styles and fostering knowledge and best practices. Connecting all styles remains a priority for the organization, and it will keep testing new approaches for that.

UWW will review the competition system and increase cross-promotion by facilitating education about different styles to create synergy and a win-win situation for every style.

 

Revamp and Reinforce Image of Wrestling

UWW has done it before and now it is time to take it to the next level. In a need to be better at showcasing the strengths of both wrestling and UWW, it will showcase the unique and attractive image of wrestling to audiences worldwide.

At the first step, UWW will clarify the image gap and revamp it. The organization then plans to reinforce and multiply the message about the sport and how it's run.

It is undoubtedly a process, but to determine how it wants to be looked at, UWW will analyze how it is seen in the current scenario. Clarifying the image gap will also need to the gap internally and externally.

By identifying the intangible strength of wrestling, UWW aims to produce new and attractive material and have new activities to showcase its image.

A huge part in promotion is played by the national federations, and UWW will support them and seek to develop new partnerships to amplify the new image. It will also create awards to share positive stories.

While UWW will not lag in these initiatives, only a united effort will be needed to support and activate activities at the regional and national levels. It has invited all national federations to send regular feedback and even share ideas to make wrestling a better sport.

#WrestleBelgrade

Makhmudov returns to worlds final; Kayaalp-Mirzazadeh showdown at 130kg

By Vinay Siwach

BELGRADE, Serbia (September 21) -- World champion and Olympic silver medalist Akzhol MAKHMUDOV (KGZ) survived a big scare in the semifinal of the 77kg weight class as Nao KUSAKA (JPN) came within three points of stunning the Kyrgyz history maker.

Makhmudov survived to win 7-5 in a bout that saw Kusaka mount a comeback in the second period after trailing 7-1.

Kusaka got the first passivity advantage but failed to get any turn on Makhmudov who got a takedown using an arm spin and one turn to lead 4-1. In the second period, Kusaka was called passive and Makhmudov managed to turn him again to make it 7-1.

But as Makhmudov began to fade away, Kusaka scored two takedowns in one minute to make it 7-5. Makhmudov defended his two-point lead for the final 15 seconds to make it to the final.

"It makes me realize I am not so far from the world level," Kusaka said about his performance. "In the second period, the opponent was running out of gas. I just needed to get one more move. But there was fatigue from the tournament overall. I wanted to attack but I couldn't. I'm still a bit behind."

Kusaka still has a chance to qualify for the 2024 Paris Olympics if he wins a bronze medal on Friday.

"I will try to get what I have put everything in my life into," he said about qualifying for Paris. "It was disappointing [to lose today], but tomorrow I will regroup and definitely come out and win. Whether I lose in the first round or in the semifinal, if I don't get to the Olympics it's all for nothing."

Makhmudov will take on 2021 world silver medalist Sanan SULEYMANOV (AZE) for the gold medal. Suleymanov put on a big show to defeat European champion Malkhas AMOYAN (ARM) 5-0 as he got a big four-pointer in the second period to get the win.

Both Kyrgyzstan and Azerbaijan also won Paris Olympic spots, thanks to the wrestlers reaching the final at the World Championships.

At 130kg, Riza KAYAALP (TUR) will look to defend his gold against Amin MIRZAZADEH (IRI) in the final, a repeat from last year.

Kayaalp, a three-time Olympic champion, defeated Lingzhe MENG (CHN), 3-1 and earned a Paris spot for Turkiye. Kayaalp got the third passivity but Meng did not ask for par terre and Kayaalp remained unmoved to win 3-1.

Mirzazadeh defeated Oscar PINO HINDS (CUB), 1-1, in the other semifinal after the two traded passivities. He also earned a Paris quota for Iran and will now look to become a world champion over Kayaalp.

In the two non-Olympic weight classes in action on Thursday, Rafig HUSEYNOV (AZE) returned to the World Championships final after two years as he defeated defending champion Burhan AKBUDAK (TUR), 5-5, in a thrilling semifinal after a third passivity.

Huseynov had defeated Akbudak to win gold in 2021 but since has lost twice to Akbudak. He was trailing 5-0 in the semifinal but Huseynov, who received the par terre advantage in the second period managed to get exposure and two points to cut Akbudak's lead to 5-3.

Akbudak was called passive again with 1:10 on the clock and Huseynov was called for a leg foul when he was attempting a lift. Azerbaijan challenged and Akbudak was guilty of blocking. The caution and two points put Huseynov ahead 5-5 on criteria, a lead he defended till the end.

To win his second world gold medal, Huseynov will take on Alireza MOHMADIPIANI (IRI) who also won on a third passvity. Mihail BRADU (MDA) was leding 1-1 on criteria when he was called passive for the second time and Mohamadipiani got a huge bodylock for four to win 5-1.

At 55kg, defending world champion Eldaniz AZIZLI (AZE) set up a repeat final against Nugzari TSURTSUMIA (GEO).

Azizli got a 3-1 win over Poya DAD MARZ (IRI) while Tsurtsumia defeated Jasurbek ORTIKBOEV (UZB), 7-4, in what was a repeat of the quarterfinal from 2022 which the Georgian won 5-2.