United World Wrestling

UWW Five-Year Strategic Plan: Enhance Women's Wrestling, Transform Digitally

By Eric Olanowski

CORSIER-SUR-VEVEY, Switzerland (November 10) -- As United World Wrestling moves into another Olympic cycle after completing a successful Tokyo Olympics, it is keen on taking the next big step.

At the bi-annual Congress, held on the eve of the U23 World Championships in Belgrade, Serbia, UWW revealed its extensive five-year plan to enhance the sport. It has identified five key areas of focus over the next five years.

The areas identified following a comprehensive outreach program are women's wrestling, digital transformation, youth engagement, associated styles and the image of wrestling.

The five areas will be the priority at every competition through 2022-'26. The organization will implement a system to track the progress. United World Wrestling will provide national federations with roadmaps and resources that aim to help move forward together.

UWW CongressUWW Congress was held in Belgrade, Serbia. (Photo: UWW / Kadir Caliskan)

Enhance and Empower Women's Wrestling

In line with the International Olympic Committee's focus on gender equality, UWW aims to create an optimal inclusive environment to achieve gender equality. Women's wrestling and its growth are a significant part of that program.

With the objective to communicate the potential of women's wrestling and create inclusivity at the sporting and organizational level, UWW will analyze the areas that can boost women's wrestling growth.

UWW's top priority before Paris Olympics is to identify the blockers in the growth of women's wrestling and the potential drivers that can provide that boost. It also plans to share inspiring case studies and launch women's achievement awards.

On the sporting front, the technical committee will review and adapt training methods and techniques, develop more female coaches, analyze rules for WW and review event presentation and delivery for all women competitions.

UWW TechUWW is keen on a digital-first approach. (Photo: UWW / Kadir Caliskan)

Embrace and Foster Digital Transformation

With a digital-first approach, UWW has achieved a pathbreaking system aiming to transform the sport and organization using digital tools.

Moving forward, it will create a roadmap by analyzing the current landscape and identifying the challenges that may arise, given the complex nature of the sport.

The inclusion of all stakeholders is essential to achieve a digital transformation with national federations, commissions, and even wrestlers. Therefore, UWW will build a universal understanding of the digital-first approach.

An internal team will be formed, where they'll be responsible for setting goals and preparing the stakeholders. They will also be responsible for reinforcing the technology adaptation at all levels.

It will be a huge step in fostering a digital culture, and with the support of national federations, training will be provided. By monitoring the trends, UWW can analyze the areas in which more work is needed.

UWW is also in the works to create a digital transformation dashboard to measure the global status and progress it makes with these changes.

More than medals

Elevate and Inspire Youth Engagement

As the future of the sport lies in the hands of youth, UWW has made it a priority to reach out and engage youth for the future of our sport. The objectives outlined by UWW are to develop entry pathways for youth, connect and enhance youth competitions.

For that, UWW will encourage more schools to have wrestling programs, inspire more girls to wrestle, and even prepare programs between countries. It also aims to connect via demonstrating shared values, promoting youth wrestling stories and creating youth awards.

UWW will analyze industry best practices, test new event activation ideas at competitions of all styles and age categories, and evaluate the impact to enhance youth competitions.

GrapplingGrappling is one of UWW's most important Associated Styles. (Photo: UWW / Max Rose-Fyne)

Support and Connect Associated Styles

Given the history of the sport, UWW embraces many different wrestling styles and aims to grow all styles under one umbrella.

For the best results in associated styles, UWW will clarify the objectives by capturing the current landscape of the different styles around the world and gathering input on the priorities and objectives.

It also aims to establish better connections by creating a global UWW Summit for all styles and fostering knowledge and best practices. Connecting all styles remains a priority for the organization, and it will keep testing new approaches for that.

UWW will review the competition system and increase cross-promotion by facilitating education about different styles to create synergy and a win-win situation for every style.

 

Revamp and Reinforce Image of Wrestling

UWW has done it before and now it is time to take it to the next level. In a need to be better at showcasing the strengths of both wrestling and UWW, it will showcase the unique and attractive image of wrestling to audiences worldwide.

At the first step, UWW will clarify the image gap and revamp it. The organization then plans to reinforce and multiply the message about the sport and how it's run.

It is undoubtedly a process, but to determine how it wants to be looked at, UWW will analyze how it is seen in the current scenario. Clarifying the image gap will also need to the gap internally and externally.

By identifying the intangible strength of wrestling, UWW aims to produce new and attractive material and have new activities to showcase its image.

A huge part in promotion is played by the national federations, and UWW will support them and seek to develop new partnerships to amplify the new image. It will also create awards to share positive stories.

While UWW will not lag in these initiatives, only a united effort will be needed to support and activate activities at the regional and national levels. It has invited all national federations to send regular feedback and even share ideas to make wrestling a better sport.

#UnitedWorldWrestling

Cuba’s Trujillo Diaz honored with IOC Coaches Lifetime Achievement Award

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 24) — Wrestling coach Raul TRUJILLO DIAZ (CUB) received the International Olympic Committee (IOC) Coaches Lifetime Achievement Award on Monday during a ceremony at the Olympic House in Lausanne, Switzerland.

The award was presented by IOC President Kirsty COVENTRY and Sergii BUBKA, Chair of the IOC Athletes’ Entourage Commission.

Trujillo Díaz has been one of the key figures in the inexorable rise of Cuba as one of the leading nations in Greco-Roman, with more than 52 years of coaching experience. He coached the Cuban and Portuguese national teams across five editions of the Olympic Games.

Cuba

“I am very honoured to receive this extraordinary recognition, Trujillo Diaz said. “I would like to thank the IOC, all the athletes I have coached over the past 50 years, the other wrestling coaches and people who worked tirelessly behind the scenes in the sport to which I have dedicated my life. All were my motivation and example. I also want to take the opportunity to thank United World Wrestling (UWW). And a big thank-you to someone very special who has always been with me – my family – for their great support.”

One of the legends he has trained is five-time Olympic champion Mijain LOPEZ (CUB), who at Paris 2024 became the first athlete in any sport to win five consecutive Olympic gold medals in the same event. Others who have been trained by Trujillo Diaz are Rio 2016 champion Ismael BORRERO (CUB) and Luis ORTA (CUB), the 60kg champion at Tokyo 2020.

As well as introducing training innovations that have helped lead his nation to success, Trujillo Díaz has published numerous research papers and articles on wrestling science and pedagogy. He has also worked widely for UWW across Latin America as an educator, bringing the breadth of his knowledge and experience to new generations of athletes and coaches.

Alongwith Truillo Diaz, volleyball coach Lang PING also received the IOC Coaches Lifetime Achievement Award.

"It's really special to be here with all of you and to celebrate our two coaches for their incredible commitment and their lifetime of work in serving their athletes to become the best athlete, but also the best humans that they can be," said IOC President Kirsty Coventry during the ceremony. "So many of us who compete in sport know and understand that the lessons that we learn in sport will guide us in our everyday life after and this is where the role of coaches is so important,” she added.