Development

Sudan Engages with Development of the National Sports System in Wrestling

By Tim Foley

DARFOUR (May 14) --  For hundreds of years wrestling in Sudan served to build ties between tribes, but today the sport is growing into Olympic territory with the implementation of United World Wrestling and Olympic Solidarity’s implementation of the Development National Sports System (DNSS) program.

The program’s launch took place this May in Khartoum with the visit of Vincent AKA, development officer for Africa who worked with local organizers to conduct the first steps of the DNSS.

Wrestlers from Sudan had recently been motivated to join the sport's global community after the UWW educator Nico Coetzee, conducted a Level One coaching course in the country in 2016

After the recent developments the Sudanese National Olympic Committee on April 22 offered it’s backing for the creation and to support of the wrestling federation through Olympic Solidarity.

The DNSS has three important phases, which will be implemented on the following dates:

Phase 1 (April 22-29)-: Assessment and implementation of Program Implantation of the DNSS. Training camp-talent identification and assessment included eight coaches and thirty athletes. Also, for the first time in Sudan, there was support for women’s wrestling.

Phase 2 (June 18-24): Intermediary evaluation-follow up and recommendations. Evaluation of the senior-level wrestlers and the start of the training camp and talent identification for Juniors and Cadets

Phase 3 (June 23-29): Final evaluation and recommendations of the best Cadets and Juniors, followed by a joint camp for all age groups.

 

#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS