#development

Singapore hosts Coaching Course ahead of Beach Wrestling World Series

By United World Wrestling Press

SINGAPORE, Singapore (June 15) – The Wrestling Federation of Singapore in partnership with United World Wrestling hosted a Level 2 Coaching Course prior to the Beach Wrestling World Series Event.  With hosting a major competition for the first time in Singapore, it provided them a unique opportunity to also partner with UWW to provide education and to help develop their coaches.  The Wrestling Federation of Singapore has been very active in the past year. They participated in the courses and camps at the SEA Championships last December and recently participated in the SEA Games.  They have been looking to grow and develop the sport and this event provided a way to further develop their coaches.

The Level 2 Course was conducted by Mr. Zach ERRETT (USA) – UWW Education Manager.  The course had 16 participants (14 men and 2 women).  “The coaches in the course did an outstanding job! They were eager to learn, worked hard to improve, and showed great growth over the 5 days,” said Mr. Errett. 

SINGParticipants of the course go through an introduction and use of the seven basic skills in wrestling. (Photo: United World Wrestling)

The course was centered around many topics related to planning and delivering training sessions. The topics included improving coaching skills, introduction and use of the seven basic skills in wrestling, an introduction to performance analysis and how to use that in planning, theoretical framework to planning, practice plan activities, strength and conditioning within plans, and mental development of the wrestler. "Coaching is a transformative journey that unleashes the hidden potential within individuals, guiding them towards their own path of greatness. We express deep gratitude to Coach Educator Zach Errett and the UWW Development Department for their invaluable support in helping us achieve this remarkable growth. Zach's wealth of knowledge and impactful teaching style empowered our coaches with insights and experiences that resonated profoundly." Said Gabriel Huang, Director of Operations for Wrestling Federation of Singapore.

“It was extremely insightful and engaging. Thoroughly enjoyed the sharing sessions by the instructor as well as the other coaches so that we can learn from one another and improve on our individual coaching skills respectively,” said Caryl Li.

“Extremely informative and helpful for my journey as Coach. I now have tools and a greater network to fall back on if I ever face any challenges. This gives me the confidence and knowledge to tackle these hurdles,” said Christian Rodriques.

“Amazingly useful for everyone's future. I have learned way more than I expected coming in. I'm incredibly pleased with the course,” said Cassiano Laureano.

“Absolutely eye-opening! The course provided in-depth training on various techniques, strategies and coaching methodologies. On the other hand, the practical sessions allowed us to apply the concepts we learned. In short, I believe, the course was well organized and provided enriching experience,” said Ali Parvin

sinWrestling fans gather for the photo at the Beach Wrestling World Series event in Singapore. (Photo: United World Wrestling)

With hosting the Beach Wrestling World Series competition, it gave the Singapore Wrestling Federation an opportunity to promote wrestling to their community. During the competition and in between sessions, the coaches from the course delivered Wrestle4Fun activities. Wrestle4Fun is a programme to introduce wrestling through fun games and activities. In between sessions of the competition, the coaches were able to get kids out onto the sand in the field of play.  During that time, they played a number of Wrestle4Fun games and had an opportunity to learn about wrestling and beach wrestling.

“Overall, this was a great event!  It is always fun to work with many great coaches that are even better people. With the competition, it gave them a chance to really promote the sport to the community and children.  I am excited to see how they will continue to grow and raise the level of wrestling in their country," said Mr. Errett.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.