#WrestlePontevedra

Russia Brings Freestyle Finalist Total to Seven

By Eric Olanowski

PONTEVEDRA, Spain (June 8) – Russia holds the team lead after the sixth day of freestyle competition and inserted three additional wrestlers into gold-medal matches -- bringing their overall finalist total to seven. 

Russia opened up the freestyle competition by winning 12 of 13 matches, went 11-3 on Saturday, and brought their freestyle win/loss total to 23-4. Their three Day 7 finalists who’ll wrestle for gold at 74kg, 92kg, 125kg, respectively, are Dmitrii KUPRIN, Aslanbek SOTIEV, Saipudin MAGOMEDOV. 

Of the three Russian finalists, Magomedov and Sotiev will have the toughest test in the finals.

Soltiev will wrestle Azerbaijan’s two-time age-level world bronze medalist Askhab HAMZATOV. 

Hamzatov, who had locked up his third European medal, will be wrestling in the junior finals for the second consecutive year. Last year, Hamzatov fell to Russia’s Azamat ZAKUEV in the 92kg finals and settled for a silver medal. 

Magomedov will take on Ukraine’s Yurii IDZINSKYI in the 125kg finals. This’ll be the third time that Idzinskyi has competed in the European finals, but the Ukrainian has fallen in each of his two previous attempts. Idzinskyi fell in the U23 European finals earlier this year, and also dropped last year’s junior European finals. 

The other finalist is Dmitrii Kuprin. He’ll wrestle Turkey’s Abdulvasi BALTA (TUR) in the 74kg finals. 

The Day 7 finals begin on Sunday at 18:00 and can be followed live on www.unitedworldwrestling.org.

RESULTS

61kg 
GOLD - Hrachya MARGARYAN (ARM) vs. Oleksandr YEVSIEIENKO (UKR)
SEMIFINAL - Hrachya MARGARYAN (ARM) df. Hamza ALACA (TUR), 5-2
SEMIFINAL - Oleksandr YEVSIEIENKO (UKR) df. Gamzatgadzhi KHALIDOV (HUN), 10-9 

74kg 
GOLD - Abdulvasi BALTA (TUR) vs. Dmitrii Alekseevitch KUPRIN (RUS)
SEMIFINAL - Abdulvasi BALTA (TUR) df. Valentin BORZIN (MDA), 8-3 
SEMIFINAL - Dmitrii KUPRIN (RUS) df. Goga MAMIAURI (GEO), 9-2

86kg 
GOLD - Miriani MAISURADZE (GEO) vs. Mher MARKOSYAN (ARM)
SEMIFINAL - Mher MARKOSYAN (ARM) df. Slavik NANIEV (RUS), 6-4
SEMIFINAL - Miriani MAISURADZE (GEO) df. Demid KARACHENKO (UKR), 11-3 

92kg 
GOLD - Askhab HAMZATOV (AZE) vs.  Aslanbek SOTIEV (RUS)
SEMIFINAL - Aslanbek SOTIEV (RUS) df. Aliaksei PARKHOMENKA (BLR), 10-4
SEMIFINAL - Askhab HAMZATOV (AZE) df. Matous VONDAL (CZE), 6-0 

125kg
GOLD - Saipudin MAGOMEDOV (RUS) vs. Yurii IDZINSKYI (UKR)
SEMIFINAL - Saipudin MAGOMEDOV (RUS) vs. Islam ABUEV (AZE), 5-0 
SEMIFINAL - Yurii IDZINSKYI (UKR) df. Mikita HORHUN (BLR), 11-0 

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.