#WrestlePontevedra

Ozaki, Elor win third world title in two months

By Vinay Siwach

PONTEVEDRA, Spain (October 21) -- Since the U23 World Championships were introduced in 2017, there were only two wrestlers to win all four world titles till Thursday.

In the space of two days, three more have been added to the group which only had Haruna OKUNO (JPN) and Masako FURUICHI (JPN).

After Yui SUSAKI (JPN) won the 'Grand Slam' on Thursday, Nonoko OZAKI (JPN) and Amit ELOR (USA) won their first U23 world titles to complete the haul.

Both Ozaki and Elor have won three world titles in the last two months with the first coming at the U20 Worlds in Sofia. They won the senior gold in Belgrade last month before winning the U23 gold on Friday in Pontevedra, Spain.

As women's wrestling ended at the U23 World Championships, Japan won the team title with 225 points with the USA finishing second with 107 points. Ukraine was third also with 107 points but fell behind the USA as the latter had a gold medalist [Elor] while Ukraine did not.

Apart from Ozaki and Elor, senior world champion Miwa MORIKAWA (JPN) won the 62kg gold, former senior and U23 world champion Haruna OKUNO (JPN) won the 53kg gold and Sae NANJO (JPN) won the 57kg gold.

Amit ELOR (USA)Amit ELOR (USA) won the 72kg gold medal. (Photo: UWW / Kostadin Andonov)

While Ozaki and Elor have been very similar in their way of winning the gold at the World Championships, both reflect on their achievements differently.

Ozaki, who has lost only once since her 2018 Inter High School Championships semifinals against Yuzuka INAGAKI (JPN), feels that the world titles mean little unless she wins the Olympics.

"I don't really have an actual feeling that I am number one in the world," Ozaki said. "Becoming number one was the goal, but since winning the [senior world] championship, nothing has changed for me. For this tournament, I never thought about my being the world champion. Also, it was my first tournament at U23. I just felt it was a regular international tournament. I didn't feel any pressure."

Ozaki, just 19 years old, spent four minutes and 54 seconds in her four bouts in Pontevedra to win the gold at 62kg. In the final, she defeated Iryna BONDAR (UKR) using the leg lace. She led 8-0 after 37 seconds but dropped the pace of the bout after that and won the final in two minutes and 13 seconds. 

In the semifinal, she defeated returning champion Ana GODINEZ (CAN) via technical superiority.

"My style is to finish it [match] off with a single action," she said. "If it doesn't end there, I go to a counterattack. That happened in the semifinal. It wasn't bad to not finish it off all at once, and overall it was a good match."

Despite a 41-0 result in Pontevedra, Ozaki thinks that there are a lot of areas in which she can improve.

"From a mental point of view, the way I dealt with the matches was really good," Ozaki said. "I was in several tournaments over the past year and there were good things and bad things from a mental aspect. Each match was different, and I had to think about how I can ensure my best performance and what should I think about before the match. Over this year, I feel I found a good way to do that. I think this will be useful from now."

For 18-year-old Elor, the tournament was another learning experience as keeps improving with every gold medal.

"With each world championship I've gone a little bit better," Elor said. "Even this summer, each time I wrestled I gained experience and I felt stronger, mentally and physically."

The USA wrestler was up against Wiktoria CHOLUJ (POL) in the 72kg finals and won 11-0 in four minutes and 12 seconds. She also defeated returning silver medalist Kendra DACHER (FRA) 13-2 in the quarterfinals.

"I can't believe this summer," she said. "This has been the best summer of my life. [At the start of the year] I would not believe that [winning 3 world titles]. I was injured. I had surgery in January this year. It's unbelieve. That [senior world] medal means the world so far and was an amazing experience for me."

With a lot accomplished, a lot remains for the two. Ozaki and Elor want to be Olympic champions and as the next season approaches, both will have to go through a grinding qualification process.

Ozaki will have to win the Emperor's Cup in December this year before the Meiji Cup in June next year to qualify for the 2023 World Championships which offers 2024 Olympic quotas. A medal there will seal the berth for Ozaki.

"I prepared for this [U23] tournament, but my number one objective is the Olympics," Ozaki said. "I went into this [U23] tournament regarding it as the last one to get ready for the Emperor's Cup. At this tournament, a number of new issues to be addressed came up. I want to use that in my final preparations."

Ozaki's win-loss record reads 60-1 dating back to 2018 with that one loss coming at the 2021 World Championships against Aisuluu TYNYBEKOVA (KGZ), her first against a non-Japanese opponent in 11 career international tournaments.

Riding on a 26-0 winning streak, Ozaki will be the favorite at the Emperor's Cup especially since she beat Olympic champion Yukako KAWAI (JPN) at the Meiji Cup in June this year to qualify for the 2022 World Championships.

However, Ozaki does not think much of that win.

"I don't think it [win over Kawai] gives me confidence," she said. "More than that, I learned a lot about myself."

Elor will have to first decide which Olympic weight class -- 68kg or 76kg -- she wants to move before attending the Olympic trials for the USA if the country wins the quota for the Paris Olympics.

But she is taking one step at a time and not thinking too much ahead.

"I really want to grow and learn more techniques and work on new tactics," she said. "I want to see my body feels at training. For now, I will rest for a while. I am excited for the World Cup this summer."

Three other Japanese wrestlers won gold with Morikawa adding a U23 world gold to her U20 and senior world titles. She also has two U17 silver medals. In the final, Morikawa defeated Nigar MIRZAZADA (AZE) 10-0 and won the gold to join her Japanese teammates as the world champion. But like Elor, Morikawa has to quickly make a decision to switch to an Olympic weight class as the Emperor's Cup approaches in two months.

At 57kg, Nanjo added to her 2019 U23 world gold after beating Patrycja GIL (POL) 13-1 in the final. In the quarterfinals, Nanjo defeated senior world bronze medalist and returning champion Alina HRUSHYNA (UKR) 10-0.

But Okuno, the first wrestler to win all world titles, won her third U23 world title with another dominant performance. She defeated defending champion Lucia YEPEZ (ECU) 10-0 in the 53kg final.

Okuno was a late replacement for Akari FUJINAMI (JPN) who pulled out due to cellulitis in her knee. Fujinami had to skip the senior World Championships as well due to injury.

The 18-year-old will try to be ready for the Emperor's Cup. Okuno will be one of her competitors along with Olympic champion Mayu SHIDOCHI (JPN).

y

RESULTS

53kg
GOLD: Haruna OKUNO (JPN) df. Lucia YEPEZ (ECU), 10-0 

BRONZE: Anastasia BLAYVAS (GER) df. Felicity TAYLOR (USA), 3-3
BRONZE: Zeynep YETGIL (TUR) df. Meng HSIEH (TPE), 7-0

57kg
GOLD: Sae NANJO (JPN) df. Patrycja GIL (POL), 13-1

BRONZE: Alexandra HEDRICK (USA) df. Laura ALMAGANBETOVA (KAZ), 13-2
BRONZE: Alina HRUSHYNA (UKR) df. Siwar BOUSETA (TUN), via fall (9-2)

62kg
GOLD: Nonoka OZAKI (JPN) df. Iryna BONDAR (UKR), 11-0

BRONZE: Astrid MONTERO (VEN) df. Ameline DOUARRE (FRA), 3-1
BRONZE: Ana GODINEZ (CAN) df. Paulina DANISZ (POL), 11-0

65kg
GOLD: Miwa MORIKAWA (JPN) df. Nigar MIRZAZADA (AZE), 10-0 

BRONZE: Kateryna ZELENYKH (UKR) df. Asli DEMIR (TUR), via fall 
BRONZE: Elena ESPOSITO (ITA) df. Dariga ABEN (KAZ), 5-5

72kg
GOLD: Amit ELOR (USA) df. Wiktoria CHOLUJ (POL), 11-0

BRONZE: Sumire NIIKURA (JPN) df. Iryna ZABLOTSKA (UKR), 8-1
BRONZE: Kendra DACHER (FRA) df. Maria NITU (ROU), 12-2

Freestyle

57kg
GOLD: Ahmet DUMAN (TUR) vs. AMAN (IND)

SF 1: Ahmet DUMAN (TUR) df. Giorgi GEGELASHVILI (GEO), 10-0
SF 2: AMAN (IND) df. Bekzat ALMAZ UULU (KGZ), 10-4 

65kg
GOLD: Hamza ALACA (TUR) vs. Vazgen TEVANYAN (ARM)

SF 1: Hamza ALACA (TUR) df. Erik ARUSHANIAN (UKR), 14-8 
SF 2: Vazgen TEVANYAN (ARM) df. Adlan ASKAROV (KAZ), 7-6

70kg
GOLD: Amirmohammad YAZDANI (IRI) vs. Giorgi ELBAKIDZE (GEO)

SF 1: Amirmohammad YAZDANI (IRI) df. Yahya THOMAS (USA), 4-2
SF 2: Giorgi ELBAKIDZE (GEO) df. Orozobek TOKTOMAMBETOV (KGZ), 10-0

79kg
GOLD: Daulet YERGESH (KAZ) vs. Vladimeri GAMKRELIDZE (GEO)

SF 1: Daulet YERGESH (KAZ) df. Carter STAROCCI (USA), 8-7
SF 2: Vladimeri GAMKRELIDZE (GEO) df. Georgios KOUGIOUMTSIDIS (GRE), 9-6

97kg
GOLD: Tanner SLOAN (USA) vs. Amirali AZARPIRA (IRI)

SF 1: Tanner SLOAN (USA) df. Islam ILYASOV (AZE), 10-2
SF 2: Amirali AZARPIRA (IRI) df. Ertugrul AGCA (GER), 8-0

#DigitalTransformation

‘Now is the right time to do this’: Delivering wrestling’s first digital World Championships

By United World Wrestling Press

COSIER-VEVEY (August 30) --- Our decision to undergo a digital transformation at United World Wrestling (UWW) can be dated back to as early as 2014 – a year after the federation was reinstated into the Olympic Program. As is the nature of digitalization and the importance of getting the timing and product launch just right, we’ve now entered year one of a new digital era at UWW following the launch of our very own mobile app, organic video hub, and customer relationship management (CRM) tool, in time for the Wrestling World Championships (10th to 18th September). 

The vision to revolutionize the sport was first tabled by our president Nenad Lalovic, who, since taking up the presidency in May 2013, has advocated change to the makeup of international wrestling and how we look to engage new fans and stakeholders. By putting digital transformation at the heart of our modernization, we are in the midst of the biggest transition our sport will experience in modern times and will certainly enhance the offering we provide to our fanbase, to our athletes, and to our national federations.

Now is the right time to do this. Why? There are many industries that have already gone through this process and is something we are seeing more across the sports industry. This is not something that can wait another five years before we look to instigate change. By then, it might be too late. As the Olympic Movement attracts new audiences, we have to stay ahead and modernize with the industry, in order to set new goals, and not to shy away from doing things differently.

The pandemic shone a light on the challenges that we faced as an international federation and some of the changes we needed to make. For example, we implemented distance-learning and webinars that brought our community closer together during trying times. This at large is how we plan to continue – to provide digital solutions, not only as a digital transformation “check-box”, but to help our national federations grow and bring about positive change to the sport of wrestling.

The exciting thing about digitalization is that it offers infinite possibilities. We can certainly provide a broader offering for our audience, but for our sponsors, national federations, and the grassroots of our sport, too. There are many different tools that will allow us to move forward and offer new opportunities to stakeholders. Digital transformation expands our ability to adapt to new trends and to leverage customer data that will influence how we distribute content. 

UWW IS EXPANDING ITS DIGITAL FOOTPRINT

With the proliferation of D2C technologies, our fans have naturally spread across so many different platforms. In the past, we didn’t pay too much attention to what the individual consumer wanted. So, without a digital portfolio, we have been unable, until now, to stay connected with our growing fanbase. 

This observation has formed the basis for UWW’s  digital transformation and is already reaping rewards. Our investment strategy covers three key areas – mobile, video, and data capture – all of which are designed to bridge the relationship with our core and newcomer fans and the sport of wrestling. 

Without the means for a direct relationship with our audience, UWW has until recently been unable to engage fans retrospectively, nor have we been able to build their connection with our sport at a level of engagement we hope to achieve via our new mobile application and the video hub. By expanding our digital footprint, and taking ownership of customer data these platforms will collate, we can explore more easily our relationship with our audience via the CRM and tailor the D2C experience to the individual fan.

Before the launch of our latest products, in the past year, we have seen increased engagement from the followers of our sport. In the year leading to the 2022 World Championships, UWW social channels grew by 21 percent to more than 2.25 million followers, according to research carried out by Redtorch, including 78,500 new followers between April and June of this year. Going forward, by taking this direct-to-consumer (D2C) approach, we will be able to build audience engagement ahead of our flagship events, establish trust during the championships, and continue to build loyalty among our growing fan base.

The way we’re trying to operate today – not only as a service, but also as a video content provider – is to communicate directly with people, and extends to our partners, too. As well as serving fans who watch wrestling from their homes, our digital approach also enables us to provide more dynamic packages for sponsors, more content for broadcasters, and therefore richer, more entertaining, video content tailored for our audiences. 

This is UWW bringing that vision we laid out over the past decade to fruition. By improving the experience, we will provide a more consolidated, one-stop shop capable of delivering everything a passionate wrestling fan is going to be pleased with. Going forward, this will help us to engage new fans based on their interactions with our digital products and customize their experience from the moment they begin watching the sport and one that builds a rapport between UWW and its audience. This will serve us well for many years to come.

DIGITAL TRANSFORMATION REQUIRES EXPERT SUPPORT

Before we began our digital transformation, we set out a roadmap to ensure that our end-goal was clear. In year one, we’re focusing on our mobile app, video hub, and the CRM. But that’s just the beginning of the journey. By moving our operations to the cloud, it will allow us to scale our production without upsetting the quality for our subscribers. 

We want to attract larger audiences. Whereas, in the past, we haven’t been equipped to meet greater demand from the wrestling community, our digital transformation will unite our athletes, coaches, and stakeholders into an efficient, paperless ecosystem, whereby our national federations will be able to communicate ideas and solutions via a centralized home for wrestling. 

While exciting from the outside, I must be honest about our journey so far and the value we’ve drawn from external consultation. Digital transformation is certainly not something that organizations can take on alone. There needs to be resources in place and experts you can work with to set the right structure and roadmap in place to deliver on our transformation targets. 

In order to achieve our goals, we have been working alongside N3XT Sports since last year, and the team continues to provide the soundboard for building new ideas for digitalization and to identify the challenges and opportunities it will present us in the future. The entire working group at N3XT Sports – from the consultants, to the project manager to the designers and engineers – provide expert advice and know-how when it comes to understanding the long-term journey for digital transformation. 

From the moment we put ideas down in writing, through to the execution and delivery of our new digital portfolio, the entire working group has demonstrated the basis of change-management inside an international federation like ours. It’s important for a whole organization – and not only a handful of departments – to contribute to the project. In return, this helps align our vision as the global governing body with the realities of our regional partners, coaches, and athletes.

In doing so, we have learnt that digital transformation is a long-term commitment. Having taken the first and most important step on our journey, N3XT Sports and our strategists continue to envision how the decisions we make today will impact and open up new opportunities for the sport of wrestling in the future. This level of detail is vital if we want our digital transformation to be a success in the decades to come. We are very excited to be on this journey and look forward to inviting you to join us.