#development

Niamkey elected to Advisory Board of the International Council for Coaching Excellence

Friday, February 2, 2024 - 14:28 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (February 2) -- Deqa NIAMKEY, United World Wrestling's Development Director, has been elected as a Board Member of the International Council for Coaching Excellence (ICCE) by the ICCE General Assembly during the 14th ICCE Global Coach Conference in Singapore.

"I am honored to join such a distinguished organization, working to enhance the coaching education pathways with renowned experts. UWW is working to establish a coaches certification program in collaboration with worldwide universities. Being a member of the ICCE advisory board will provide me with the tools to implement this exciting project," said Niamkey. "I would like to thank our President, Mr. Nenad Lalovic, for his trust and endorsement and ASOIF for their continued support."

Niamkey will serve in office for two years (2024-2025), with an option to be re-elected by the General Assembly in Athens in 2025.

More information on ICCE:
The mission of the ICCE is to lead and support the development of sport coaching globally.

The ICCE is a not-for-profit, global organization that aims to lead and develop sport coaching globally. ICCE members seek to enhance the quality of coaching at every level of sport.

The International Council for Coaching Excellence (ICCE) was established on September 24, 1997, by delegates representing 15 countries during the second International Coach Education Summit held at Wingate Institute, Netanya, Israel. The idea of creating an international body to represent coaches and coaching was discussed by Uri Schaefer from Israel, Jurgen Kotzel from Germany and Sue Campbell from UK at the 1994 meeting marking the 20th anniversary of the Trainerakademie in Cologne, Germany.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.