#WrestleAcapulco

Live Blog: Pan-American Championships (Day One)

By Eric Olanowski

ACAPULCO, Mexico (May 5) -- The opening day of action at the 2022 Pan-Ameican Championships kicks off with Greco-Roman action at 55kg, 60kg, 63kg, 72kg, 97kg and 130kg. 

Finals matches (as they come in):
55kg - Nordic style
60kg - Randon Drew MIRANDA (USA) vs. Winner 21
63kg -  Jose Alberto RODRIGUEZ HERNANDEZ (MEX) vs. Samuel Lee JONES (USA) 
67kg -  Kenedy Anderson MORAES PEDROSA (BRA) vs. Julian Stiven HORTA ACEVEDO (COL) 
72kg - Nordic style
97kg - Juan Luis CONDE IBANEZ (CUB) vs. Kevin MEJIA CASTILLO (HON) 
130kg - Oscar PINO HINDS (CUB) vs. Eduard SOGHOMONYAN (BRA) 

2:05: One of the highlights of the morning has been Samuel GURRIA VIGUERAS (MEX). He scored 14 points in his first match and is winning 4-0 against Maikol JOSEFA (DOM). The winner of this match gets Randon Miranda in tonight's 60kg finals.

1:46: Julian HORTA ACEVEDO (COL) put up seven points in the second period and will wrestle Moraes Pedrosa for the 67kg title.

1:42: Last year, Kevin MEJIA CASTILLO (HON) became the first wrestler from Honduras to win a Pan-Am title. He outscored his opponents 16-0 and will wrestle Juan Luis CONDE IBANEZ (CUB) for 97kg gold tonight.

1:32: Julian Stiven HORTA ACEVEDO (COL), after picking up a quick 10-0 win over Nilton Gonzalo Marcos SOTO GARCIA (PER), will try to stop Mexico's  Diego Alberto MARTINEZ DE LEIJA from punching his ticket to the 67kg finals in his home country. They are wrestling on Mat A.

1:20: Kenedy Anderson MORAES PEDROSA (BRA) defeated Enyer Manuel FELICIANO (DOM) by three points, putting Brazil in the gold medal matches at 67kg and 130kg.

12:45 : After upsetting the returning champion in the quarterfinals, Soghomonyan picked up a 9-0 win over  Gino Tanislado AVILA DILBERT (HON) and moved into the 130kg finals. He'll take on Cuba's 2019 world silver medalinst Pino Hines.

12:20:  Diego Alberto MARTINEZ DE LEIJA (MEX) punched his ticket to the 67kg semifinals with a 8-4 win over Hayden Daniel TUMA (USA)

12:17:  Eduard SOGHOMONYAN (BRA) leads reigning champion Leo Dalis SANTANA HEREDIA (DOM) by one point with less than a minute to go. That match is wrapping up over on Mat B.

11:54: The difference in the match was a gut wrench, which Pino Hines scored in the first period. He outlatsted Acosta Fernandez, 3-1, and will take on the winner of  Jacob Fredrick PHILLIPS (CAN) and Edgardo Juan LOPEZ MORELL (PUR). Currently, the Lopez Morell leads the Canadian, 7-0.

11:45: The match of the morning is coming up next on Mat B, where world medalists Pino Hines and Acosta Fernandez will collide in the 130kg quarterfinals. 

11:40: Returning champs Leo Dalis SANTANA HEREDIA (DOM) and Kevin MEJIA CASTILLO (HON) will be in action on Mat B. They'll wrestle in bouts 37 and 41, respectively. 

11:15: Pino Hinds collected a 9-0 win in the first round and will clash with Chilie's first-ever GR world medalist Yasmani ACOSTA FERNANDEZ (CHI). It's worth noting that Acosta Fernandez transferred from Cuba to Chile in 2017.

11:03: Oscar PINO HINDS (CUB) returns to the mat for the first time in two years after relinquishing his 130kg starting spot to Mijian LOPEZ (CUB). He's wrestling on Mat B Tanner Richard FARMER (USA).

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.