Development

Jordan Hosts Level I Technical Course

By United World Wrestling Press

CORSIER-SUR-VEVEY (May 10) – The Jordanian Olympic Committee with the support of Olympic Solidarity and in collaboration of the Jordan Wrestling Federation, hosted a Level I technical course for coaches  February 4-8 in Amman.

The course was conducted by UWW Educator Batbayar BUYANDELGER (MGL) and gathered 21 participants and was followed by an "Introduction to Refereeing" conducted by fellow UWW Educator Sherif HALAWA (EGY).

Jordan is among the first nations to benefit from the launch of the development initiative to assist developing nations in organizing national wrestling competitions. To ensure that lessons were well-received the participants at both courses took part in the organization and delivery of the competition, which included 20 cadet and junior level boys and 7 national referees.

The budget of $3000 was allocated for the event, with the Jordan Wrestling Federation offering positive feedback on their experience.  

In order to encourage grassroots development of smaller wrestling national federations, UWW is encouraging countries to organize at least one competition per year, and when possible that will be supported and assisted by UWW in conjunction of an Olympic Solidarity Technical Course for Coaches.

“The aim is to promote the sport of wrestling in Jordan and the region. Middle-East countries have a strong wrestling history with great potential for development, this is why we want to assist them in their development process.” said Ms. Deqa Niamkey, UWW Development Director. “ Following the first project in Burundi, we received many requests of technical courses for coaches and a high demand to host national competitions right after the educational courses. UWW expert educators, are contributing tremendously to this growth and I trust these events will contribute tremendously to the growth of wrestling.”

#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS