#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#UWWAwards

UWW 2023 Wrestler of the Year Freestyle Nominees

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (December 6) — United World Wrestling has released the five nominations for the 2023 Freestyle Wrestler of the Year, which is awarded to the best senior-level freestyle wrestler.

The nominations reflect the results from this year’s World Championships, Continental Championships, Continental Games and Ranking Series events.

 

The five finalist are:

David TAYLOR (USA)
- 2023 86kg world champion 
- Ranked No. 6 in the world with 45000 points

Ismail MUSZUKAJEV (HUN)
- 2023 65kg world champion 
- Ranked No. 3 in the world with 62520 points

Amir Hossein ZARE (IRI) 
- 2023 125kg world champion 
- 19th Asian Games champion
- Zagreb Open Ranking Series champion
- Ranked No. 1 in the world with 69000 points

Zaurbek SIDAKOV (AIN)
- Ranked No. 2 in the world with 45000 points
- 2023 74kg world champion

Akhmed TAZHUDINOV (BRN)
- 2023 97kg world champion 
- 19th Asian Games champion
- Kyrgyz Ranking Series champion
- Asian Championships champion
- Ranked No. 1 in the world with 87520 points

The voting for the UWW Wrestler of the Year in Freestyle is open till December 17 and winners will be announced on December 18.