Obituary

Zhaksylyk Ushkempirov, First Kazakh to Win Olympic Gold, Dies at 69

Monday, August 3, 2020 - 12:49 By United World Wrestling Press

Share this article

CORSIER-SUR-VEVEY, Switzerland (August 3) -- Zhaksylyk Ushkempirov, who won Olympic gold for the U.S.S.R  in Greco-Roman wrestling at the Moscow Games in 1980, has died. He was 69.

Ushkempirov was the first ethnic Kazakh to win an Olympic gold in wrestling and became a national star following his performance. To honor his achievements, there is an international Junior Greco-Roman wrestling tournament named "Zhaksylyk Ushkempirov" held annually in the nation of Kazakhstan. He was also inducted into the UWW Hall of Fame in 2014.

In addition to his Olympic gold, Ushkempirov was a 1981 World champion, 1980 European silver medallist, USSR Champion (1975,1980), and Honored Master of Sports of USSR (1980). 

Ushkempirov also received the Labor of Kazakhstan award as well as the honors of "Barys", "Badge of Honor", "Parasat".

Ushkempirov

#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

Share this article

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS