#JapanWrestling

Yoshida sparks rare Olympic hope for Japan heavyweights

By Vinay Siwach

TOKYO (June 15) -- Arash YOSHIDA (JPN) has already etched his name in Japan's wrestling history by becoming the country's youngest male Asian champion in April. He secured the gold medal at 92kg in Astana, marking a rare triumph for Japan in the heavier weight categories, 40 years after Tamon HONDA (JPN) won at freestyle 100kg in 1983.

The 19-year-old's sensational debut on the international stage surprised everyone. On Thursday, he continued to impress by clinching the Meiji Cup title at 92kg in Tokyo, fueling his aspirations of winning a World Championship in Belgrade and becoming Japan's first Olympic medalist above 90kg later at the Paris Olympics.

"I was able to wrestle with confidence because it was a technique that I performed at an international competition," he said. "My goal this year is to win the World Championships and my ultimate goal is to win the Olympics."

To secure his spot for Belgrade, Arash must once again emerge victorious. Japan will host a playoff for the non-Olympic weight classes, where the top-two finishers of an Olympic weight class at the Emperor's Cup and Meiji Cup can compete.

Undoubtedly, he is the favorite to win the playoff on July 17. This victory will not only bring him closer to his personal goal but also fulfill his father's dream.

Javid ESFANJANI, originally from Iran, moved to Japan at the age of 23 and later married Naomi YOSHIDA. A few years later, he established Koshti Club, a wrestling club, as a way to express gratitude for the support he received in Chiba.

"Because of Japan, I was able to start my own family and build a happy home," Esfanjani told Japan Wrestling Federation in 2018. "So I thought I must do something to express my gratitude to Japan. Wrestling is something I can offer. I thought I would repay [Japan] by opening a wrestling club and developing [a new generation of] wrestlers."

Koshti

Arash, who began wrestling at the age of three, is part of the group that learned the intricacies of the sport at Koshti Club, which was founded in 2012.

"I follow traditional Iranian strength training and incorporate push-ups into my routine," he stated. "Since junior high school, my father has shown me videos of international competitions."

The fourth child out of six siblings, Arash made a name for himself by becoming a five-time national champion in kindergarten and elementary school. Although he took a break during junior high school, he returned to the mat in high school and secured national titles in both freestyle and Greco-Roman wrestling. Now studying Sports Science at Nihon University, Arash is determined to achieve even greater success.

Much of his success stems from the distinct in-your-face wrestling style he learned at his father's club. This style was evident during his recent victory, as he utilized breathtaking duck-unders and seamlessly transitioned into powerful gut wrenches, a rarity in Japanese wrestling, especially in the heavier weight divisions.

In the final against Satoshi MIURA, Arash employed heavy hands to unnerve his opponent before executing a classic duck-under for the initial takedown. He maintained control with an underhook, securing another takedown and gut wrench to establish an 8-0 lead. Shortly after the break, he secured yet another takedown, ultimately winning 10-0.

Arash recorded three technical superiority victories, which were met with cheers from a group of children and friends accompanying his father. After claiming the gold medal, he expressed gratitude to his supporters.

"The support helps a lot," he said. "Even when I was trailing, I did not feel like I was losing because of the support from the stands."

Arash will need all the support if he manages to actually go to Belgrade and take on the top wrestlers in 92kg in the world. And as far as the Olympics is concerned, Arash will try to make his bid after the World Championships.

"If things go well, it would be great if I could raise my weight to 97kg this year and compete in the Emperor's Cup, and then represent at the Asian qualifiers to qualify for the Paris Olympics," he said.

What Arash is chasing is improbable in Japanese wrestling as Akira OTA is the only wrestler to win a medal at a weight class above 82kg. Ota won consecutive silver medals at the 1984 and 1988 Olympic Games at 90kg.

While that dream takes it first steps, Arash, for now, eagerly awaits July 17.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.