#WrestleTokyo

#WrestleTokyo Olympic Games Preview: 86kg

Thursday, July 29, 2021 - 19:15 By Eric Olanowski

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TOKYO, Japan (July 20) – Returning world and Olympic champion Hassan YAZDANICHARATI (IRI) is on the verge of becoming Iran’s first-ever two-time Olympic gold medalist, but his path to that historic feat will likely go through his biggest rival, David TAYLOR (USA).

The duo of headlining superstars are on a collision course for a third career meeting. Taylor earned hand-raining performances in each of their two colossal matchups.

Their first meeting took place at the ‘17 World Cup in front of an Iranian-friendly crowd in Kermanshah. The then-relatively unknown American gassed Yazdani in the second period and scored a stunning fall over the Iranian -- sparking one of the sport’s biggest rivalries. A year later, Taylor proved the Kermanshah match wasn't a fluke. After trailing by four points after the first period, Taylor outscored Yazdani 9-0 in the second period of their opening-round clash at the ‘18 World Championships en route to winning his world title.

But Yazdani, known as “The Greatest,'' reclaimed 86kg supremacy at the ‘19 World Championships after Taylor underwent season-ending surgery after tearing his ACL in an exhibition bout.

He easily blew through the 86kg bracket at the ‘19 World Championships. The 27-year-old picked up a pair of falls and technical superiority wins before earning an injury default in the gold-medal final against Deepak PUNIA (IND). It was Yazdani’s second world gold and fourth overall world medal. He won a silver medal in ‘15 and a bronze medal in ‘18. He backed that up with a 30-0 thumping of his three opponents at the Asian Championships. 

Tailing Yazdani in the other seeded positions will be Deepak PUNIA (IND), Myles AMINE (SMR) and Artur NAIFONOV (RUS). 

India’s 22-year-old phenom Punia is seeded second. A month after winning a junior world title, Punia shockingly reached the world finals with four wins before injury defaulting out of the gold medal match. 

When third-seeded Amine takes the mat, it’ll be the first time a wrestler from San Mario has competed at the Olympic Games. 

Naifonov rounds out the top four seeds at 86kg. The Ossetian-born 24-year-old has finished with a medal in his last ten competitions -- eight of which were golds -- and only dropped two matches during those ten tournaments. He fell to Yazdani en route to his world bronze medal finish and dropped his Russian National finals match against Dauren KURUGLIEV (RUS). Outsides of those losses, he’s won a pair of European and Russian National titles.

Outside of Taylor and the top-four seeded wrestlers, two guys to keep an eye on are Ali SHABANAU (BLR) and Boris MAKOEV (SVK). 

Shabanau, the 31-year-old Kizilyurt, Dagestan native, will return to the Olympic Games for the first time since the London Olympic Games. He’s a four-time world bronze medalist. His most recent medal finish was at the ‘18 World Championships.

Makoev is another guy with high-level experience that could cause an unexpected shakeup. He fell to Yazdani in the ‘17 world finals.

Wrestling at the Tokyo Olympic Games kicks off August 1-7 at the Makuhari Messe with 86kg action beginning on August 4.

86kg
No. 1 Hassan AliazamYAZDANICHARATI (IRI)
No. 2 Deepak PUNIA (IND)
No. 3 Myles Nazem AMINE (SMR)
No. 4 Artur NAIFONOV (RUS)
Stefan REICHMUTH (SUI)
Carlos Arturo IZQUIERDO MENDEZ (COL)
Ekerekeme AGIOMOR (NGR)
Fateh BENFERDJALLAH (ALG)
David Morris TAYLOR III (USA)
Pool Edinson AMBROCIO GREIFO (PER)
Ali SHABANAU (BLR)
Osman GOCEN (TUR)
Javrail SHAPIEV (UZB)
Zushen LIN (CHN)
Sohsuke TAKATANI (JPN)
Boris MAKOEV (SVK)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.