#WrestleTokyo

#WrestleTokyo Olympic Games Preview: 77kg

By Vinay Siwach

TOKYO, Japan (July 22) --Two-time defending Olympic champion Roman VLASOV's (RUS) reign as the top wrestler will be over after nine years. The winner of the gold medal in 2012 and 2016 failed to win the spot on the Russian team, which means a new Olympic champion will be crowned at this weight.

While there are many front-runners, this weight can very well be called the veteran's weight as seven wrestlers, all capable of winning a medal in Tokyo, are above the age of 30 years.

The top wrestler will be world champion and a silver medalist from Lond Olympics at 66kg Tamas LORINCZ (HUN). He won the gold in Nur-sultan to qualify but has struggled for consistency. Making his fourth trip to the Games, Lorincz, 35, will be expected to end the nine-year drought for himself. He has a silver medal at 2017 and 2018 Worlds and a bronze from 2014.

His recent performances do make him the top contender for the gold medal but in his path will be the experienced world champion from 2018 and another 35-year-old Aleksandr CHEKHIRKIN (RUS). He won the place after a special wrestle-off in Russia. He will now try to keep the gold medal in Russia.

But both will be checked by Mohammadali GERAEI (IRI) as the world bronze medalist will also lay claim to the top medal in Tokyo. With his younger brother wrestling at 67kg, it will be a great moment if both brothers can medal at the same Olympics. For that, Geraei will have to go through Loricz as they are seeded fourth and first respectively.

At the World Championships in 2019, Alex BJURBERG KESSIDIS (SWE) stunned everyone by reaching the final. He defeated Geraei and Karpet CHALYAN (ARM) in the quarters and semis respectively. Since he is seeded second, he can have a potential rematch with Chalyan in the semis.

Kessidis will fancy his chances to win the gold as he only lost to Lorincz in the final and with the Hungarian finding it difficult to cut, it's a chance to make a name for himself.

That is, if he can go past Chalyan. The Armenian lost the Worlds bout 2-5 to Kessidis but avenge that loss will take him to the final in Tokyo. The former junior World and European champion has lost to Geraei.

Apart from the two youngsters, another young wrestler who can spring a surprise is Akzhol MAKHMUDOV (KGZ). Popular for his high-scoring bouts, Makhmudov has all the qualities to have a deep run in Tokyo. His youth along with the big throws make him a big threat. He has a win over Demeu ZHADRAYEV (KAZ) who will also be present in Tokyo. The 31-year-old was selected after he beat the qualifier and London Olympian Askhat DILMUKHAMEDOV (KAZ).

Jalgasbay BERDIMURATOV (UZB) will also present his case since being the world bronze medalist in Nur-sultan. A 82kg wrestler, Berdimuratov will have to manage his weight and the two-day weigh-in if he reaches the second day.

His action-packed wrestling has been a treat to watch at the recent tournaments and if can continue that, a lot of wrestlers will find it difficult to defend against him.

Two dark horses at this weight are Aik MNATSAKANIAN (BUL) and Rafig HUSEYNOV (AZE). Both qualified from the World Qualifiers in Sofia,

The Bulgarian is jumping up a weight as he wrestles regularly in the 72kg weight class while Huseynov has managed his weight cut so well that he looks like a fitter athlete than his previous self.

Most wrestlers at this weight are giving it a last shot so expect a lot of surprise wins and end of careers.

77kg
No 1 Tamas LORINCZ (HUN)
No 2 Alex BJURBERG KESSIDIS (SWE)
No 3 Karapet CHALYAN (ARM)
No 4 Mohammadali GERAEI (IRI)
Jalgasbay BERDIMURATOV (UZB)
Demeu ZHADRAYEV (KAZ)
Lamjed MAAFI (TUN)
Zied AIT OUAGRAM (MAR)
Yosvanys PENA FLORES (CUB)
Alfonso LEYVA YEPEZ (MEX)
Aleksandr CHEKHIRKIN (RUS)
Bozo STARCEVIC (CRO)
Akzhol MAKHMUDOV (KGZ)
Shohei YABIKU (JPN)
Aik MNATSAKANIAN (BUL)
Rafig HUSEYNOV (AZE)

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.