#WrestleBelgrade

#WrestleBelgrade WW Preview: U23 Stars Ready to Shine at World Championships

By Vinay Siwach

BELGRADE, Serbia (October 25) -- As the current 76kg senior-level landscape sits, it's tough to hand one wrestler supremacy in that weight. A similar situation is arising in the 76kg bracket at the upcoming U23 World Championships. As many as 10 extraordinarily talented and proven wrestlers head into Belgrade eyeing 76kg gold. 

Aiperi MEDET KYZY (KGZ) stands out with her Tokyo Olympics experience and the bronze medal at the Senior World Championships earlier this month. The former junior world champion is a part of Kyrgyzstan's women's wrestling trio, which is quickly becoming a force to reckon with.

Medet Kyzy lost a close semifinal at the Tokyo Olympics and later at the World Championships in Oslo. But that experience will help her when she takes the mat at the U23 event as one of the top contenders of her weight class, looking for her first world title since 2017.

Kylie WELKERKylie WELKER is a 2021 junior world champion. (Photo: UWW / Martin Gabor)

Challenging her will be the most recent junior world champion Kylie WELKER (USA). The 18-year-old Welker, who also competed at the Senior Worlds, would like to put her Oslo disappointment behind her and capture her second world title of the year.

Ufa silver medalist BIPASHA (IND) and bronze medalists Kseniya DZIBUK (BLR) and Dilnaz MULKINOVA (KAZ) are also making the trip to Belgrade with the ambition to change the color of their medals.

Another quartet of medalists will be from the U23 European Championships as gold medalist Evgeniia ZAKHARCHENKO (RWF), silver medalist Aysegul OZBEGE (TUR), and two bronze medalists Enrica RINALDI (ITA) and Diana VLASCEANU (ROU) try to add a world medal to their continental one.

Zakharchenko, a returning bronze medalist, defeated Ozbege 10-0 in the final of the U23 Euros in Skopje after blanking Rindali 8-0 in the semifinal. From the other side, Ozbege and Blasceanu battled it out in the semifinal with the Turkish wrestler coming out on top 6-5.

Given her exploits from the U23 Euros, Kamile GAUCAITE (LTU) can cause a few upsets and reach the podium, which she missed in Skopje.

Emily SHILSONEmily SHILSON (USA) is eyeing her third age-group world title. (Photo: UWW / Kadir Caliskan)

Another weight class that promises to be highly competitive is the 50kg with a Russian Wrestling Federation-USA rivalry on the cards. Junior world champion Emily SHILSON (USA) and U23 European champion Mariia TIUMEREKOVA (RWF) are two of the hottest prospects in the field.

Shilson, a former cadet world champion, showed what she is capable of in Ufa, gut-wrenching her opponents on way to the junior title. She has been to a U23 Worlds before but failed to medal. Tiumerekova too has won a medal at most of the competitions she has entered and can challenge Shilson in Serbia.

Other big names in the weight class are Anastasiya YANOTAVA (BLR) who was second to Tiumerekova in the Skopje tournament, Lucia YEPEZ GUZMAN (ECU) who wrestled at the Tokyo Olympics and junior world bronze medalist Munkhgerel MUNKHBAT (MGL).

But as a team, Ukraine will be a severe threat to the team title, with most of the medal-winning members from U23 Euros being part of the squad. The list includes 55kg champion Khrystyna DEMKO (UKR), Tetiana RIZHKO (UKR) at 62kg and gold medalist at 68kg Oksana CHUDYK (UKR).

Alina AKOBIYA U23 European ChampionshipsAlina AKOBIIA (UKR) is a returning silver medalist in Belgrade. (Photo: UWW / Kadir Caliskan)

At 57kg, the ever-improving Alina HRUSHYNA AKOBIIA (UKR) is gunning for the gold medal which she missed in 2019 after losing the final to Sae NANJO (JPN). Hrushyna Akobiia, who has a U23 bronze as well from 2017, will be the favorite to win the title in the absence of women's wrestling powerhouses like Japan and China as she has already won the continental tour without giving up a point in the process. The Ukraine wrestler has not competed since May but it's unlikely that anyone will challenge her to the final.

Silver medalist to her in Skopje, Patrycja GIL (POL), and the two bronze medalists from the same event Othelie HOEIE (NOR) and Viktoriia VAULINA (RWF) are also part of the field looking for a U23 medal. Junior world  silver medalist Aurora RUSSO (ITA) can surprise the field, similar to how she did in Ufa.

Individual World Cup winner Rizhko will be trying to win her first world title in her long career, which began with a cadet European title back in 2013 when she was 15. In Skopje, she manhandled everyone, winning her four bouts via fall or technical superiority, including the final against Tatsiana PAULAVA (BLR). The Belarusian will try to avenge that loss if the two meet in Belgrade.

At 55kg, Demko will be making her third trip to the U23 Worlds but is yet to win a medal. In 2019, she lost the bronze medal bout while finishing eighth in 2018. This year, Tokyo Olympian Andreea ANA (ROU) will be her toughest challenge, along with Aleksandra SKIRENKO (RWF), who finished second to Demko at the U23 Euros. Both were dominant at the Skopje event, but the final was one-sided, with Demko winning 12-1.

With two European titles under her belt this year at 68kg, Chudyk is in red-hot form and is expected to continue that when she wrestles at her first U23 Worlds. But it won't be a cakewalk for her, especially with Vusala PARFIANOVICH (RWF) and Nesrin BAS (TUR) waiting to avenge their losses from Skopje. This will be the second U23 Worlds for Parfianovich, but she can bank on her silver medal-winning run at the U23 Euros to turn around her performance.

Another team looking for a place on the podium is the Russian Wrestling Federation. They'll bring a few future stars, too. Ekaterina VERBINA (RWF), the U23 European gold, will try to make this opportunity count after losing in the bronze medal bout at the 2019 U23 Worlds. No one was able to score a point on her during the Skopje tournament. In the final, Zeynep YETGIL (TUR) conceded an injury default.

If Yetgil, a returning bronze medalist, can repeat her performance from Euros, a thrilling bout is expected against Verbina. The Turkey wrestler placed seventh at the Senior World Championships in Oslo but not before shocking Tokyo bronze medalist Bolortuya BAT OCHIR (MGL).

Mariia VYNNYK (UKR) is also in contention, given that she only lost to Yetgil 3-3 in Skopje.

At 72kg, Marina SUROVTSEVA (RUS) will use her Oslo experience to win a medal in Belgrade. The silver medalist from U23 Euros juggled 76kg and 72kg, but after a ninth-place finish in Oslo, she moved back to the lower division.

But two-time Asian champion Divya KAKRAN (IND) and junior Worlds silver Lilly SCHNEIDER (GER) will be her biggest threats, along with Anastasiya ZIMIANKOV (BLR), the bronze medalist from U23 Euros.

Anastasia NICHITAAnastasia NCHITA (MDA) is looking to her first U23 World title. (Photo: United World Wrestling)

Though there is no doubt that Anastasia NICHITA (MDA) will be the clear favorite to win the 59kg weight class, junior world champion Anastasia SIDELNIKOVA (RWF), returning bronze medalist Anhelina LYSAK (POL) and Krystsina SAZYKINA (BLR) can stop the Moldovan.

Nichita has European titles at all levels, including the senior one, which she won in 2020 after beating 2021 world champion Bilyana DUDOVA (BUL). Her performance at the gold-winning Individual World Cup and later at the U23 Euros confirm the fact that it will be near impossible to get past her in Belgrade.

Koumba LARROQUEKoumba LARROQUE (FRA), blue, is a U23 world champion from 2017. (Photo: UWW / Tony Rotundo)

A similar story can run in the 65kg weight class in which two-time senior World medalist Koumba LARROQUE (FRA) begins her quest to capture the second U23 World title. The 2017 champion has been struggling with a knee injury which makes it even more difficult to make a comeback since that silver medal at the 2018 senior Worlds.

She did win the senior European title this year, but the chink in her armor -- to give up points late in the bouts -- could be a cause of concern for her. At the Individual World Cup, Olympics Games and even the Oslo World Championships, Larroque suffered heartbreaking losses.

One wrestler who can cause an upset is Kateryna ZELENYKH (UKR), a silver medalist from U23 Euros. Zlenykh was unstoppable at that tournament and it was only in the final that she met Irina RIGACI (MDA) and lost 5-9. But her ability to chalk out a big throw from nowhere did catch a lot of her opponents and she used it well to claim falls.

Women's wrestling begins Wednesday, November 3, with five weight classes followed by the qualification rounds of the remaining five weights on Thursday at the Belexpocentar arena.

#WrestleBelgrade

Wrestling scores big at World C'ships with 706 percent jump in engagements

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 4) -- Wrestling scored big both on and off the mat during this year’s UWW World Championships in Belgrade, Serbia, recording a staggering growth in viewership and engagement numbers digitally. Fans watched twenty-seven million minutes, close to 10 million page views on the mobile app, and a massive 706 percent jump in social media engagements in the last year.

The 2022 edition of the UWW’s flagship event, held September 10-18 was the first digitally-focussed World Championships. Special emphasis was laid on providing a high-quality fan experience that was easy to navigate and, at the same time, engaging to follow on the website, app, and various social media platforms. And the athleticism of the wrestlers drove the digital consumption, with wrestling recording impressive numbers across all platforms.

"The latest numbers from the World Championships show the importance of digitalization and with the current times, UWW is moving into the digital era," Nenad LALOVIC, UWW President, said. "The growth is reflected by the increased engagement across UWW’s new digital platforms and social media channels. This year's World Championships and the millions of fans who watched, interacted, or helped us grow, have laid the foundation for expanding the federation's digital potential."

Be it the UWW website, mobile app, the new streaming hub, or social media platforms such as TikTok, Facebook, Twitter, and Instagram, wrestling showed impressive year-on-year growth compared to last year’s World Championship on different metrics, such as social media growth, total views, total minutes and time spent on the web.

“We made the digital jump during these World Championships and the results validated our initial projections that now was the time more than ever to invest into a more robust digital experience across UWW platforms,” Gordon Templeman, UWW Commercial and Communications Director said. “There was tremendous benefit from a consolidation of tools that are more interconnected than ever before. We made an initial push in a short period of time and are optimistic for continued growth.”

Key highlights from the data analysis are:

* 27 million minutes were watched during the World Championship on the new video streaming hub, which gave the fans control of the viewing experience due to its multi-view option;

* The new UWW mobile app received 9.77 million page views and an average of 13 minutes and 46 seconds per session were spent, which is roughly equivalent to one bout. The high numbers meant the app topped the sports categories in app stores in key UWW markets;

* The total social media engagements surpassed 6.2 million in September, up by 706 percent since the 2021 World Championships.

Apart from these, the average time spent on the website grew by 41 percent to seven minutes, and the total page views across the website and mobile app were recorded at close to 19 million.

"Data is key to delivering digital experiences that fans want," Hisham Shehabi, COO, N3XT Sports, said. "Therefore, a diverse digital ecosystem helps augment fan intelligence capability. With 500 social media posts, millions in streaming viewership, and increased overall engagement, UWW's ability to customize the user experience has grown."

The massive growth is a direct consequence of the path-breaking steps taken by the UWW in the last few years under the leadership of President Lalovic. The UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

UWW has taken several steps aimed at improving the fan experience and increasing the value to its partners to become future-proof and modernize further. A new mobile app was launched along with a video hub, which offered features like the multi-functionality view during the live streaming. This is one of the best examples of fan-led design and development as this was in direct response to the fans’ behavior while streaming.

“We focused our efforts on digital tools that would improve the competition for our fans and those at the competition. Launching an App, developing a video hub and putting in motion an audience database was a challenge, but the World Championships were too big of an opportunity not to start in this new digital direction,” said Sebastien Guenat, UWW Director of IT.

The 2022 World Championships also helped the UWW to establish itself as a true media and entertainment content house, creating more than 500 posts during the World Championships for use across its channels.

All these initiatives have helped the UWW establish a direct relationship with the fans and expand the digital footprint, as evident from the latest figures.