#ChinaOpen2018

World Champion Tkach Closes out China Open with First Gold of the Year

By Eric Olanowski

TAIYUAN, China (June 23) - Yuliia TKACH (UKR), the 2014 world champion improved on her second-place finish at the Klippan Lady Open, stopping China’s BAO Lingling (CHN), 4-1 in the 62kg finals to claim her first gold medal of the year. 

“I thought about the mistakes I made at the Klippan Lady Open and just wanted to win here. This is wrestling, and wrestling is my work and my life. I like wrestling and I’m happy that I took first place.” 

Tkach‘s lack of activity in the opening period of the finals put her in a 1-0 hole heading into the break. The three-time Olympian said, “I have to start wrestling if I want to win.” 

Last year's world runner-up got to work in the second period, scoring four points off a high crotch and a leg lace. “Overall, I thought I was aggressive. In the first period, not so much. But in the second period, I was go-go-go, and I was able to pick up the win.” 

At 68kg, fellow Ukranian Alla CHERKASOVA (UKR) joined Tkach as a gold medalist after sticking Xiaoqian WANG (CHN) in the second China versus Ukraine match-up of the night.  

 

China wrapped up the final day of competition in Taiyuan with three gold medals, bringing their tournament total to four overall championship performances. 

TANG Chuying (CHN) captured the host nations first gold medal of the day, pummeling Mariia KUZNETSOVA (RUS), 11-0 in the 65kg finals.
 
In the first period, Tang led 1-0 before transitioning into two leg laces from a low-single. The Chinese wrestler held the 7-0 advantage heading into the final period. 

Tang closed out the match with a four-point throw, giving her an eleven-point technical superiority victory and China their second overall gold medal of the tournament. 

China's second gold medal went to WANG Juan (CHN) who won the 72kg Nordic tournament with four wins on the day, including a 5-4 come-from-behind victory over Japan’s Masako FURUICHI (JPN). 

In the final bout of the tournament, Paliha PALIHA’s (CHN) second-period takedown helped her stop HUANG Yuanyuan (CHN), 3-1 in the all-China battle at 76kg, handing China their fourth gold medal of the tournament. 

TEAM SCORES 
GOLD – China (210 points)
SILVER – Russia (119 points)
BRONZE – Japan (110 points)
Fourth – Korea (90 points)
Fifth – Ukraine (65 points)

RESULTS
62kg (One bronze)
GOLD - Yulia TKACH (UKR) df. BAO Lingling (CHN), 4-1

BRONZE - CUI Fengfeng (CHN) df. HANG Jungwon (KOR), 5-1 

65kg (One bronze)
GOLD -  Chuying TANG (CHN) df. Mariia KUZNETSOVA (RUS), 11-0

BRONZE - Na LU (CHN) df. Miwa MORIKAWA (JPN), 6-4

68kg (One bronze)
GOLD - Alla CHERKASOVA (UKR) df. WANG Xiaoqian (CHN), via fall 

BRONZE - QIN Suning (CHN) df. WANG Jiao (CHN), 12-2

72kg (One bronze)
GOLD - WANG Juan (CHN)
SILVER - Masako FURUICHI (JPN)
BRONZE - WANG Kunming (CHN)

76kg (One bronze)
GOLD - Paliha PALIHA (CHN) df. Yuanyuan HUANG (CHN), 3-1

BRONZE - Zsanett NEMETH (HUN) df. Eunju HWANG (KOR), 6-1

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.