#WrestleZagreb

Women's wrestling storylines to watch out for at Euros

Saturday, April 8, 2023 - 04:54 By Taylor GREGORIO

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ZAGREB, Croatia (April 8) -- From April 17 to 22, the best in Europe will assemble in Zagreb, Croatia and aim to be crowned continental champions.

The top four ranked wrestlers will be seeded for the tournament. The ranks were determined by performances at the 2022 World Championships and this year’s two Ranking Series events. This tournament will also serve as seeding criteria for the 2023 World Championships in Serbia.

Like other styles, the women’s field sets up the potential for massive milestones, exciting rematches and tons of talented wrestlers on display. All the action from Zagreb can be followed live on uww.org or on the UWW app.

Eight champions return

Eight of the 10 2022 European champions return in hopes of finding their way back to the podium. Leading the pack is five-time European champion Yasemin ADAR (TUR), registered at 76kg. Adar won four straight titles from 2016-2019 and claimed her fifth in 2022. Only two other Turkish women have topped the European podium, one of which was Evin DEMIRHAN (TUR), who won the 50kg weight in 2022. A 2017 World bronze medalist and U23 World champion, Demirhan is back again this season, looking for her second title.

Along with Adar, three other women in the field already have multiple Euro titles under their belts, including Emma MALMGREN (SWE) at 53kg, Anastasia NICHITA (MDA) at 59kg and Irina RINGACI (MDA) at 68kg. Malmgren and Ringaci are both going for their third consecutive crowns, while Nichita won titles in 2020 and 2022.

Andreea ANA (ROU) at 55kg, Alina HRUSHYNA (UKR) at 57kg and Tetiana RIZHKO (UKR) at 65kg also make a run for another title in Zagreb.

Stadnik eyes 10th gold

Making her senior international debut in 2008, 35-year-old Mariya Stadnik goes for a historic 10th European gold medal. She won her first in 2009, just a few months after claiming her first Olympic bronze medal at the Beijing Games and just months before winning her first World title. Stadnik notched another European title in 2011 before going on a six-year championship run from 2014-2019. Her golds in 2015 and 2019 came in the form of European Games crowns. Stadnik’s most recent European win was in 2021 for a total of seven Euro Championships golds and two Euro Games golds.

In addition to her continental success, Stadnik is a two-time World champion, a four-time Olympic medalist and has four other World medals.

Nichita, Adar highlight 2022 World medalists

This year’s European Championships field will feature 11 medalists from last year’s World Championships, including two champions, one runner-up and eight bronze winners.

Nichita and Adar boast 2022 World golds as well as European golds and are the favorites in their respective weights.

At 62kg, Grace BULLEN (NOR), a 2022 World silver medalist at 59kg, seeks her third Euro title. She claimed her first in 2017 at 58kg, and in 2020, she was back on top of the podium, winning at 57kg.

Poland boasts three returning World medalists expected to compete in Anna LUKASIAK (POL) at 50kg, Jowita WRZESIEN (POL) at 57kg and Anhelina LYSAK (POL) at 59kg. Wrzesien and Lysak swapped weights this year and won their World medals at 59kg and 57kg, respectively. The other returning bronze medalists heading to Zagreb are Akobiia, Ringaci, Koumba LARROQUE (FRA) at 68kg, Alexandra ANGHEL (ROU) at 72kg and Epp MAE (EST) at 76kg.

World champs, Olympic medalists in fray

It’s clear that the field is loaded with women’s talent that has won recent major tournaments. However, there are still several more expected in Croatia that have reached the pinnacle of the sport. Outside of those that have already been named, there are two other World champions and two other Olympic medalists. World champs include 2014 gold medalist Yuliia TKACH (UKR) at 59kg and 2021 gold medalist Bilyana DUDOVA (BUL) at 62kg, while the Olympic medalists are Tokyo bronze medalists Evelina NIKOLOVA (BUL) at 57kg and Iryna KOLIADENKO (UKR) at 62kg.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.