Weekly FIVE!

Weekly FIVE! March 19, 2018

Monday, March 19, 2018 - 11:51 By Eric Olanowski

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Reviewing the Women's World Cup, Snyder's three-peat and the return of Mijain LOPEZ (CUB). 

1.Japan’s Women's World Cup Four-Peat

For the fourth year in a row and the tenth time overall, the Japanese women captured the Women’s World Cup title. They did so by picking up wins over Canada, Sweden, the United States and China, who they beat in the gold-medal bout, 6-4.

On the heels of come-from-behind wins from SHARKHUU Tumentsetseg (MGL), ERKHEMBAYAR Davaachimeg (MGL), and BAATARJAV Shoovdor (MGL), Mongolia defeated the United States, 6-4 in the bronze-medal bout for the third year in a row.

In the fifth-place bout, Canada edged Belarus, 24-21 on classification points after splitting the dual five matches apiece.

The seventh-place match was determined on criteria as well, with Romania picking up the victory, 24-22 on classification points.

2. Snyder Ends College Career Winning Third NCAA Title

Kyle SNYDER (USA), the two-time world and Olympic champion snagged his third NCAA title by outlasting two-time junior world bronze medalist Adam COON (USA), 3-2 in front of 19, 778 fans at the NCAA Championships.

In their third meeting of the year, Snyder used a slide-by to pick up the late takedown with 13 seconds left, giving him the 3-1 lead, ultimately winning the match, 3-2.

(Mijain LOPEZ (CUB) after winning his third Olympic gold medal.)
3. The Return of Mijain Lopez

Mijain LOPEZ (CUB), the three-time Olympic champion is slated to make his return at this week's Central American and Caribbean Championships in La Havana, Cuba. This will be Lopez’ first competition since winning his third Olympic gold medal at the 2016 Olympic Games.

Due to his age, the enormous Cuban is expected to limit his competitions until the 2020 Olympic Games in Tokyo, Japan. Aside from this week's Central American and Caribbean Championship, Lopez is only scheduled to compete at the 2018 World Championships in Budapest, Hungry.

4. Weibe Tops Fransson in the Battle of Olympic Medalists

In a showdown of Canada’s Olympic gold medalist Erica WIEBE (CAN) and Sweden’s Olympic bronze medalist, Jenny FRANSSON (SWE), Weibe used a pair of takedowns in the second period to steal the match, 4-4 on criteria.

It was Fransson who entered the second period with a 3-0 lead after a takedown and shot-clock point in the first period. Wiebe stormed back in the second period by going on a 4-0 run, clinching the match with a late takedown.

(Photo: Kawai celebrates her victory over China in the Women's World Cup finals, by Max Rose-Fyne.) 

5. Sisters Kawai

In December, Risako KAWAI (JPN) and Yukako KAWAI (JPN) became the first sisters to win gold medals at the same Japan championships since the ICHO (JPN) sisters did so eleven years ago.

Their plan coming into this weekend was to have more success than they did at the 2017 World Championships. Risako, the world and Olympic gold medalist said before the tournament "I went to the world championships with my sister, but she didn't do well. This time, we want to do well together." 

The pair did just that, going undefeated on the weekend, outscoring their opponents 40-5, including picking up two wins by technical superiority victories and one win by fall.

Weekly FIVE In Social Media 

1. Big Move Monday!  

2. Sounds of Wrestling // Behind the scenes moments as Japan defeated China in the finals of the Women's World Cup. 

3. Big Move From Day 2 Of The Women's World Cup | #takasaki2018

4. Video of the Zahid VALENCIA (USA) v. Mark HALL (USA) match is circulating on Iran wrestling Instagram pages and the Iranian fans are asking why didn't Valencia get four on this takedown?

5. Erica Wiebe leads the team warm up before they step on the mat to face Belarus // 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.