Weekly FIVE!

Weekly FIVE! April 23, 2018

By Eric Olanowski

Reviewing next weeks European Championships, the Burroughs and Chamizo super match-up and Pan-American line-up release date. 

1. Burroughs, Chamizo Match-Up Set for May 17
Last week, Beat the Streets New York announced that the colossal match-up between reigning superstar world champions Jordan BURROUGHS (USA), and Frank CHAMIZO (ITA) has been set for May 17 in New York City. 

Burroughs, the 29-year-old offensive juggernaut is a five-time world medalist and the reigning world champion at 74kg. Since stepping on the international scene in 2011, the 2012 London Olympic champion has dominated the 74kg weight category, winning four gold medals at the World Championships. 

Chamizo, the 25-year-old defensive wizard and reigning world champion at 70kg has since moved up to 74kg in preparation for the 2018 World Championships in Budapest, Hungry.  Since moving up this season, Chamzio has produced 74kg gold medals at the International Ukrainian Tournament where he beat 2011 world silver medalist, Franklin GOMEZ (PUR) and the Dan Kolov - Nikola Petrov Tournament where he bested reigning European Champion, Soener DEMIRTAS (TUR). 

 

Two-time Olympic champion, Roman VLASOV (RUS). Photo by Tony Rotundo. 

2. European Championships – Greco-Roman Begins Next Monday
Steered by the duo of Olympic champions in Roman VLASOV (RUS) and Artur ALEKSANYAN (ARM), the Greco-Roman field at the European Championships is littered with Olympic medalists.

Rio finalist Riza KAYAALP (TUR), the three-time world champions from Turkey will be looking for his seventh European title. Other medalists from the Rio Game include bronze medalists Stig-Andre BERGE (NOR), Cenk ILDEM (TUR)Rasul CHUNAYEV (AZE), Denis Maksymilian KUDLA (GER) and Sabah SHARIATI (AZE).

April 30 - 55kg, 63kg, 77kg, 87kg, and 130kg
May 1 - 60kg, 67kg, 72kg, 82kg, and 97kg

LINE-UPS: uww.io/Zm1A3 

2017 world champion, Yasemin ADAR (TUR). Photo by Tony Rotundo.

3. European Championships – Women’s Wrestling Starts Next Wednesday
The women’s wrestling field is guided by returning world and European champions, Yasemin ADAR (TUR) and Vanesa KALADZINSKAYA (BLR) and boasts entries from seven of the eight defending champions. Last year’s 60kg champion, Lyubov OVCHAROVA (RUS) is the singular 2017 titleholder who will not be competing next week in Dagestan, Russia. 

Mariya STADNIK (AZE), the Olympic silver medalist and 2011 world champion will be looking for her seventh European championship. Stadnik hasn't suffered a defeat at the European championships during her time at the senior-level. 

The four remaining defending champions are Anastasia BRATCHIKOVA (RUS), Grace BULLEN (NOR), Bilyana DUDOVA (BUL) and Monika MICHALIK (POL). 

May 2 - 50kg, 55kg, 59kg, 68kg, and 76kg
May 3 - 53kg, 57kg, 62kg, 65kg, and 72kg

LINE-UPS: http://uww.io/jLeYc 

Olympic champion, Taha AKGUEL (TUR). Photo by Tony Rotundo. 

4. European Championships – Freestyle Actions Opens up Next Friday
Headed by the trio of Olympic gold medalists, Taha AKGUEL (TUR), Vladimir KHINCHEGASHVILI (GEO) and Abdulrashid SADULAEV (RUS), freestyle features seven of the eight returning champions. Dauren KURUGLIEV (RUS) is the lone champion who does not return from the 2017 Novi Sad European Championships.

Other notable wrestlers that'll be competing in Dagestan are returning champions, Ilias BEKBULATOV (RUS), Frank Chamizo, Soner Demirtas, Giorgi EDISHERASHVILI (AZE) and Riza YILDIRIM (TUR). 

In addition to the returning champions, Azerbaijan's three Olympic medalists in Haji ALIYEV (AZE), Jabrayil HASANOV (AZE), and Sharif SHARIFOV (AZE) are expected to be in the hunt for a gold medal. 

May 4 - 57kg, 65kg, 70kg, 79kg, and 97kg
May 5 - 61kg, 74kg, 86kg, 92kg, and 125kg

LINE-UPS: uww.io/b3kNR 

Three-time world and Olympic champion, Kyle SNYDER (USA). Photo by Tony Rotundo. 
5. Pan-American Championship Rosters to be Released Tuesday
The Pan-American championships preliminary line-ups which feature the threesome of Olympic champions in Ismael BORRERO MOLINA (CUB), Jordan Burroughs and Kyle SNYDER (USA) will be released on Tuesday, April 24. 

Weekly FIVE! In Social Media 
1. 2018 European C'ships - Official Teaser #kaspeuro2018@wrestrus_ru @wrestrus.ru@dagestan.wrestling @wrestdag_rd@wrestling.dagestan

2. 7 Days To Go #kaspeuro2018 
@sadulaev_abdulrashid @sadulaev_86@wrestling.dagestan @dagestan.wrestling@wrestdag_rd @wrestrus.ru @wrestrus_ru 
#dagestan #russia #freestyle #wrestler#olympic #champion #wrestling

3. @alliseeisgold and @frankchamizo92 set to headline @beatthestreets on May 17.

4. When you love wrestling too much?
TAP WITH WHO YOU WANNA TRY IT
Когда ты сильно любишь борьбу?
ОТМЕТЬ ТОГО С КЕМ ХОТЕЛ БЫ ПОВТОРИТЬ 
Video by @kazwrestlingonline @amonya65

5. ?“Endure the hardships
 When you succeed
Have a fantastic story to define 
سختی ها رو تحمل کن
وقتی به موفقیت رسیدی
یه داستان فوق العاده برا تعریف داری 
#greco_roman #77 #wrestling#Tokyo2020” @aligaraii ?

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.