Obituary

Vadim Psarev, Hall of Fame Greco-Roman Coach, Dies at 86

By United World Wrestling Press

ALMATY, Kazakhstan (January 14) -- Legendary Greco-roman wrestling coach Vadim PSAREV passed away Saturday, January 12 in Almaty, Kazakhstan. He was 86.

During his long career, Psarev coached five Olympic medalists, including three Olympic gold medals. The native Russian also coached 12 gold medalists at World Championships and World Cups. 

Psarev was recognized by United World Wrestling in 2014 with his selection to the organization's Hall of Fame. He was also awarded as an "Honored Coach of USSR" (1969) for his work with the USSR in the 40's, 50's and 60's. 

Psarev later became the head Greco-Roman coach for the Kazakhstan national team head coach and was later given the title of "Honored Coach of Kazakhstan."

A farewell ceremony for Psarev will be held on January 15 at 10am in the sports complex "Dostyk" at 48 Abay Avenue, Almaty.

Famous Wrestlers Under Psarev

Ushkempirov, Zhaksylyk (1951) - champion and medalist of the USSR Championships, medalist of the European Championships, World Championships and Olympic Games, Honored Master of Sports of the USSR.

Bakulin Vladimir (1939–2012) - prize-winner of the USSR Championships, European and World Championships, Olympic Games prize-winner, Honored Master of Sports of the USSR.

Detsiev Bisolt (1964) - champion of the USSR and Europe, winner of the USSR Cup and the world Cup,Asian Championship medallist.

Nazarenko Anatoly (1948) - champion and medalist of the USSR, Europe and World Championships, Olympic medalist, Honored Master of Sports of the USSR.

Rezantsev Valery (1946) - champion of the USSR, Europe, the world, the Olympic Games, Honored Master of Sports of the USSR.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.