#TurkiyeWrestling

UWW mourns death of nine wrestlers 

Friday, February 10, 2023 - 18:32 By United World Wrestling Press

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COSIER-SUR-VEVEY, Switzerland (February 11) -- Five days after multiple earthquakes hit the Kahramanmaraş province in southwest Turkiye, nine wrestlers were confirmed dead on Friday.  

In the aftermath of the earthquake which measured 7.8 on the Richter scale, people were stuck under the rubble and large-scale efforts are still continuing to save lives.

The following are the nine wrestlers that we have lost:

Mehmet ESKISARILI
Ahmet TAS
Ali GURSOY
Eray SIMSEK
Halil EDIRNE
Hasan SARITURK
Ozan TATLI
Ahmet DURMAN
Aslan EKIZ

United World Wrestling mourns their death.

"It is with a heavy heart to report we have lost nine wrestlers in the earthquakes that took place on February 6,” Nenad LALOVIC, UWW President, said “I ask that we remember these wrestlers, say their names aloud and pray for them and their families. The whole entire wrestling community is devastated by the loss of these young men who had a bright future ahead of them.”

More than 25,000 people have died so far as the earthquake hit Kahramanmaraş, affecting southwest Turkiye and northwest Syria.

A U20 wrestling tournament finished hours a night before the earthquake struck. Teams from France, Uzbekistan, Kosvo and Turkiye were participating in it. All the international wrestlers were sent home safely the next day. However, with the wrestling club demolished, a few Turkish wrestlers were stuck under the rubble.

On the first day, 21 wrestlers were saved immediately and others were subsequently rescued from under the rubble.

Olympic champion Taha AKGUL (TUR) was among the first ones to call for help and save the "30-40 wrestlers" stuck under the rubble. Four-time world champion Riza KAYAALP (TUR), Kerem KAMAL (TUR) and many others have volunteered and reached the earthquake-affected areas. They have joined hands to help and rescue the victims. The wrestling community around the world has shown support and donated to help Turkiye.

President of the Turkish Wrestling Federation Seref EROGLU, who belongs to Kahramanmaras, has been present at the site from the first day and joined the rescue operations.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.