#DigitalTransformation

United World Wrestling together with N3XT Sports begins the digital transformation process

Monday, July 18, 2022 - 11:26 By United World Wrestling Press

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COSIER-SUR-VEVEY, Switzerland and BARCELONA, Spain - United World Wrestling (UWW) and N3XT Sports today announced a new partnership under which N3XT Sports will support UWW to accelerate its digital transformation by creating a digital-first approach in the organization and transform the sport using digital tools.

UWW has already prioritized digital transformation as one of five strategic pillars for the governing body’s 2022-2026 Strategic Plan, which was presented and approved at the UWW Congress in 2021.

UWW aims to create new value for its ecosystem, grow the sport itself, and modernize and digitize its processes and operations. By embarking on this journey, UWW will future-proof the organization, optimize internal processes, generate sustainable financial revenues, provide support to all the national federations and the entire wrestling ecosystem. 

The partnership between UWW and N3XT Sports aims to accelerate this transformation process and ensure maximum efficiency and benefit through a multi-year investment. N3XT Sports has been supporting UWW since early 2021 as UWW recognized the need to create new sources of value to the sport. As such, UWW’s digital transformation journey, with the support of N3XT Sports, touches on both revenue maximization and cost optimization, increasing efficiency and providing shared services within its national federations and event organizers.

Nenad Lalovic, UWW President, said: “One of the key areas of the 2022-2026 Strategic Plan, built together with our National Federations, is to embrace and foster digital transformation in order to modernize and digitize our organization. In order to achieve this, we have partnered with N3XT Sports, a leading digital transformation agency in the sport industry, that is guiding us to continuously create value for fans, wrestlers, and the global wrestling ecosystem, to ensure a sustainable and independent UWW through digital, data and innovation.”

UWW has modernized as an International Federation ever since rejoining the Olympic Program in 2013. The next stage of transformation for the federation is aimed at increasing the focus on a direct-to-consumer (D2C) strategy that delivers excellence in digital content and data to fans, media and marketing partners, as well as best-in-class shared digital, innovation and data tools to the National Federations (NF), local organizing committees, coaches, and wrestlers in order to ensure sustainable financial growth.

As part of the agreement, N3XT Sports will help design and develop the project through its digital arm, N3XT Labs. This will support on the creation and monetization of best-in-class data analytics tools and digital assets, as part of a reimagined UWW commercial portfolio, including a new UWW mobile application for fans and internal stakeholders, and Customer Data Platform (CDP) aimed at collecting and engaging data from all UWW digital audience touchpoints.

In addition, drawing on N3XT Labs’ digital expertise in sports and cloud architecture, the creation of a robust project governance structure will support the digital monetization of the UWW’s wider business strategy, whilst also developing new D2C revenue streams across the federation and its entire ecosystem.

Hisham Shehabi, COO of N3XT Sports, said: “We are thrilled to work with UWW and guide the federation through its digital transformation. To make this new digital strategy possible, UWW is committed to developing and launching various digital and data products to reach fans directly, without intermediaries, thus gaining a better understanding of their tastes and habits, and fundamentally, building the global home of wrestling and wrestlers. Our focus at N3XT Sports is to accelerate the construction and operation of this digital and data ecosystem that caters to UWW fans, internal stakeholders, national federations, and athletes.”

ABOUT United World Wrestling

United World Wrestling (UWW) is the international governing body for the sport of wrestling; its duties include overseeing wrestling at the Olympics. It presides over international competitions for various forms of wrestling, including Greco-Roman wrestling, freestyle wrestling for men and women, as well as others.

ABOUT N3XT Sports

N3XT Sports is an end-to-end digital transformation agency that works with international sporting organizations in football, basketball, and the Olympic Movement, to identify and address their most critical challenges, enabling them to achieve sustainable competitive advantage within the rapidly changing sports landscape. 

N3XT Sports was born in the world’s epicenter of innovation in Silicon Valley, has its operational HQ in Barcelona and its team is spread in different countries in Europe such as France, Italy, England, Spain, and Switzerland as well as in the United States, Morocco and Canada. 

Contact information

N3XT Sports - bea@n3xtsports.com
United World Wrestling - Eric.olanowski@uww.org

#WrestleCoralville

Griman, 34, Wins Elusive Pan-Am Gold to Spoil U.S. Party

Saturday, May 9, 2026 - 09:50 By Vinay Siwach

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CORALVILLE, IOWA, United States (May 8) -- Nathali GRIMAN (VEN), 34, made her Pan-American debut in 2013, finishing fifth at 59kg in Panama City. 13 years later and wrestling at her 11th Pan-American Championships on Friday, Griman finally won the elusive gold medal.

At the Xtream Arena, Coralville, Griman's gold also spoiled what could have been a perfect day for the United States as it won the remaining five golds in Women's Wrestling.

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Greco-Roman also closed out with the remaining two weight classes on Friday at the Pan-American Championships as the United States won the team title with 216 points. Cuba finished second with 115 points and Brazil was third with 99 points.

The one Greco gold for the U.S. on Friday was won by Benjamin PEAK (USA) at 72kg while Olympic bronze medalist Gabriel ROSILLO (CUB) gave Cuba its third Greco gold of the tournament by reigning supreme at 97kg.

 

In the final at 62kg, Griman was up against former U20 world champion Jasmine ROBINSON (USA), who had dominated her way to the final, winning four bouts 11-1, 12-1, 10-0 and 11-0, and was clearly the favorite.

Robinson opened the final with a takedown for two points, tripping Griman at the edge of the zone. Griman was put on the activity clock soon after and as she failed to score, Robinson got a point and led 3-0 at the break. However, Griman used over-under set-up to throw Robinson and score four points 23 seconds into the second period.

Robinson scored a reversal and then a gut-wrench to quickly reclaim the lead 6-4 with 2:16 remaining in the final. Griman remained unfazed and hit a double-leg attack, lifted Robinson before slamming her on the mat for two points and a 6-6 criteria lead, thanks to her superior scoring sequence of four points earlier in the mat.

After a longish medical timeout, Robinson returned to the center but was not able to break the defense of Griman who held on and ended her wait for the gold medal.

Griman has six other medals in the tournament's history -- two silvers won in 2025 and 2023 and four bronze medals won in 2014, 2015, 2017 and 2019. It was also the first time ever that Griman won a gold medal at a United World Wrestling championships.

Amanda MARTINEZ (USA)Amanda MARTINEZ (USA) won the 57kg gold medal to be one of the five champions for the U.S. on Friday. (Photo: United World Wrestling / Jake Kirkman)

The five gold-medal run for the U.S. began at 50kg as Katie GOMEZ (USA) won the final against Jacqueline MOLLOCANA (ECU), 5-3. The two were in a tangle and rolled through with both wrestlers getting two points each and Mollocana leading 2-2 on criteria.

But the Ecuador wrestler was put on activity clock in the second period and Gomez picked up a takedown during that period to lead 5-2. Mollocana kept the pressure and managed a stepout with 16 seconds remaining but could not get a takedown to win the bout.

At 55kg, U20 world champion Everest LEYDECKER (USA) won her first Pan-Am title in just 52 seconds. With only three wrestlers in the bracket, Leydecker won both her bouts with ease. She used a takedown against Josefina RAMIREZ (MEX) and then transitioned into a lace, finishing the bout.

Amanda MARTINEZ (USA) added the third gold for the U.S. by beating Luisa VALVERDE (ECU), 6-1, in the 57kg final. She scored a stepout to open the scoring and then doubled her lead with another. Valverde scored a stepout of her own just before the break, making the score 2-1.

Valverde was put on the activity clock in the second period and Martinez managed another stepout, though it was Valverde who just backpedaled out of bounds. Leading 4-1, Martinez countered a leg-attack from Valverde and scored a takedown to confirm her winning score with more than a minute left in the final.

In a low scoring final at 62kg, Adaugo NWACHUKWU (USA) held off Melanie JIMENEZ (MEX), 3-1, to claim the fourth gold of the night for the U.S. Nwachukwu was the first to go on the activity clock and she did not score in the 30-second window, giving a point to Jimenez. But the scores reversed in the second period when Jimenez was put on the activity clock and Nwachukwu also scored a stepout to lead 2-1 with 1:58 remaining.

Jimenez challenged at the end for Nwachukwu's fleeing but it was not confirmed on review, adding another point to the U.S. wrestler's score.

Precious BELL (USA) won both her bouts at 72kg via technical superiority to claim the gold medal in the three-wrestler bracket. She first defeated Michelle OLEA (MEX) and then Ellise DAYNES (CAN), winning the fifth gold for the host nation.

Rosillo Wins 3rd Pan-Am Title

In the two Greco-Roman weight categories that were competed on Friday, former world champion Rosillo defended his Pan-Am gold medal at 97kg while Peak gave the U.S. its seventh Greco gold of the tournament.

The 97kg final went on for only 2:15 but it was an action-packed bout with Rosillo securing a fall over Paris Olympian Kevin MEJIA (HON) to win the gold medal. Rosillo got the par terre position in the first period and turned Mejia to lead 3-0.

As he was trying another gut-wrench, Mejia blocked him and scored two points for exposure. He then lifted Rosillo to set up a big throw but the Cuban turned to face Mejia who, instead of a suplex, managed a bodylock throw.

Rosillo fell on top of Mejia and then held him on the mat to secure the fall with 3:45 remaining in the final. Rosillo joined Kevin DE ARMAS (CUB) at 60kg and Luis ORTA (CUB) at 67kg as Pan-Am champions for Cuba.

Peak at 72kg was in a three-wrestler bracket and won both his bouts to claim the gold medal, seventh for U.S. Greco team in Coralville. He first defeated Mauri VICENTE (BRA), 8-0, and then held on to a 4-2 win over Emerson FELIPE (GUA) to secure the title. 

Photo

RESULTS

Greco-Roman

72kg
GOLD:  Benjamin PEAK (USA)
SILVER: Emerson FELIPE (GUA)
BRONZE: Mauri VICENTE (BRA)

97kg
GOLD: Gabriel ROSILLO (CUB) df. Kevin MEJIA (HON), via fall (6-2)

BRONZE: Carlos ADAMES (DOM) df. Ricardo GOMEZ (ARG), 12-11
BRONZE: Timothy YOUNG (USA) df. Jhonny ARIAS (COL), 7-2

Women's Wrestling

50kg
GOLD: Katie GOMEZ (USA) df. Jacqueline MOLLOCANA (ECU), 5-3

BRONZE: Thalia OLIVEIRA (BRA) df. Nohalis LOYO (VEN), 7-6
BRONZE: Madison PARKS (CAN) df. Nathaly HERRERA (PER), 8-0

55kg
GOLD: Everest LEYDECKER (USA)
SILVER: Josefina RAMIREZ (MEX)
BRONZE: Amber WIEBE (CAN)

57kg
GOLD: Amanda MARTINEZ (USA) df. Luisa VALVERDE (ECU), 6-1

BRONZE: Bertha ROJAS (MEX) df. Yocleidy RAMIREZ (DOM), 5-2
BRONZE: Yaynelis SANZ (CUB) df. Giullia PENALBER (BRA), 4-0

62kg
GOLD: Adaugo NWACHUKWU (USA) df. Melanie JIMENEZ (MEX), 3-1

BRONZE: Astrid MONTERO (VEN) df. Lais NUNES (BRA), 2-1

68kg
GOLD: Nathali GRIMAN (VEN) df. Jasmine ROBINSON (USA), 6-6

BRONZE: Virginia JIMENEZ (CHI) df. Maria CEBALLOS (COL), 9-0

72kg
GOLD: Precious BELL (USA)
SILVER: Ellise DAYNES (CAN)
BRONZE: Michelle OLEA (MEX)