#DigitalTransformation

United World Wrestling together with N3XT Sports begins the digital transformation process

By United World Wrestling Press

COSIER-SUR-VEVEY, Switzerland and BARCELONA, Spain - United World Wrestling (UWW) and N3XT Sports today announced a new partnership under which N3XT Sports will support UWW to accelerate its digital transformation by creating a digital-first approach in the organization and transform the sport using digital tools.

UWW has already prioritized digital transformation as one of five strategic pillars for the governing body’s 2022-2026 Strategic Plan, which was presented and approved at the UWW Congress in 2021.

UWW aims to create new value for its ecosystem, grow the sport itself, and modernize and digitize its processes and operations. By embarking on this journey, UWW will future-proof the organization, optimize internal processes, generate sustainable financial revenues, provide support to all the national federations and the entire wrestling ecosystem. 

The partnership between UWW and N3XT Sports aims to accelerate this transformation process and ensure maximum efficiency and benefit through a multi-year investment. N3XT Sports has been supporting UWW since early 2021 as UWW recognized the need to create new sources of value to the sport. As such, UWW’s digital transformation journey, with the support of N3XT Sports, touches on both revenue maximization and cost optimization, increasing efficiency and providing shared services within its national federations and event organizers.

Nenad Lalovic, UWW President, said: One of the key areas of the 2022-2026 Strategic Plan, built together with our National Federations, is to embrace and foster digital transformation in order to modernize and digitize our organization. In order to achieve this, we have partnered with N3XT Sports, a leading digital transformation agency in the sport industry, that is guiding us to continuously create value for fans, wrestlers, and the global wrestling ecosystem, to ensure a sustainable and independent UWW through digital, data and innovation.”

UWW has modernized as an International Federation ever since rejoining the Olympic Program in 2013. The next stage of transformation for the federation is aimed at increasing the focus on a direct-to-consumer (D2C) strategy that delivers excellence in digital content and data to fans, media and marketing partners, as well as best-in-class shared digital, innovation and data tools to the National Federations (NF), local organizing committees, coaches, and wrestlers in order to ensure sustainable financial growth.

As part of the agreement, N3XT Sports will help design and develop the project through its digital arm, N3XT Labs. This will support on the creation and monetization of best-in-class data analytics tools and digital assets, as part of a reimagined UWW commercial portfolio, including a new UWW mobile application for fans and internal stakeholders, and Customer Data Platform (CDP) aimed at collecting and engaging data from all UWW digital audience touchpoints.

In addition, drawing on N3XT Labs’ digital expertise in sports and cloud architecture, the creation of a robust project governance structure will support the digital monetization of the UWW’s wider business strategy, whilst also developing new D2C revenue streams across the federation and its entire ecosystem.

Hisham Shehabi, COO of N3XT Sports, said: “We are thrilled to work with UWW and guide the federation through its digital transformation. To make this new digital strategy possible, UWW is committed to developing and launching various digital and data products to reach fans directly, without intermediaries, thus gaining a better understanding of their tastes and habits, and fundamentally, building the global home of wrestling and wrestlers. Our focus at N3XT Sports is to accelerate the construction and operation of this digital and data ecosystem that caters to UWW fans, internal stakeholders, national federations, and athletes.”

ABOUT United World Wrestling

United World Wrestling (UWW) is the international governing body for the sport of wrestling; its duties include overseeing wrestling at the Olympics. It presides over international competitions for various forms of wrestling, including Greco-Roman wrestling, freestyle wrestling for men and women, as well as others.

ABOUT N3XT Sports

N3XT Sports is an end-to-end digital transformation agency that works with international sporting organizations in football, basketball, and the Olympic Movement, to identify and address their most critical challenges, enabling them to achieve sustainable competitive advantage within the rapidly changing sports landscape. 

N3XT Sports was born in the world’s epicenter of innovation in Silicon Valley, has its operational HQ in Barcelona and its team is spread in different countries in Europe such as France, Italy, England, Spain, and Switzerland as well as in the United States, Morocco and Canada. 

Contact information

N3XT Sports - bea@n3xtsports.com
United World Wrestling - Eric.olanowski@uww.org

#WrestleZagreb

Zagreb Open 2026 Day 4 Results and Highlights

By Vinay Siwach

ZAGREB, Croatia (February 7) -- The fourth day of the Ranking Series in Zagreb will see the remaining four Women's Wrestling weight classes in action along with two Greco-Roman weight classes 77kg and 87kg.

WATCH LIVE | LIVE MATCH ORDER | DAY 3 RESULTS

14:55: GR 87kg semifinals - Tamas LEVAI (HUN) gets a 2-1 win over Erik SZILVASSY (HUN) in the semifinals at 87kg to take a step closer to be part of the Hungarian team for the European Championships. But to confirm that, he has to beat Istvan TAKACS (HUN), who won the other semifinals after a desperate arm-throw for four to beat Matej MANDIC (CRO), 6-2.

14:40: GR 77kg semifinals - Ali OSKOU (IRI) with a beautiful throw from par terre to get a 5-0 lead before another turn makes it 7-0. He eventually beats Temuri ORJONIKIDZE (GEO), 10-1, and advances to the 77kg final. Zoltan LEVAI (HUN) will challenge the Iranian for the gold medal after the Hungarian defeated Abdullo ALIEV (UZB), 7-0, majorly using gut-wrenches.

14:25: 76kg semifinals - Alexandra ANGHEL (ROU) with two stepouts and one point for activity clock to take a 3-0 lead against Yasuha MATSUYUKI (JPN) before a lost challenge from Japan adds another point to her score and she wins 4-0. She will take on Tristan KELLY (USA) for the gold medal who scored a four-pointer with seven seconds remaining against PRIYA (IND) to claim a 4-4 criteria victory 

14:10: 72kg semifinals - Buse TOSUN (TUR) is into the final at 72kg after a close 2-2 criteria win over Mahiro YOSHITAKE (JPN). She was down 2-1 but dragged the Japanese out of bounds to take the criteria and the win. For the gold medal, she will take on Diksha MALIK (IND) who posted a 4-2 win over Kristina BRATCHIKOVA (UWW).

13:55: 57kg semifinals - MANISHA (IND) makes it to the final at 57kg with rather ease, beating Amory ANDRICH (GER), 11-0. She will test herself against Himeka TOKUHARA (JPN) in the gold medal bout after the Japanese defeated Elvira SULEYMAN (TUR) via fall

13:45: 53kg semifinals - U20 world champion Everest LEYDECKER (USA) takes out world bronze medalist ANTIM (IND) 2-2. She scored a takedown in the first period and then defended that score. However, Antim managed to score a stepout alongwith a point for fleeing from Leydecker. With the score 2-2, Leydecker kept the criteria for a bigger technique and won. She will take on Roksana ZASINA (POL) for the gold medal who defeated Annika WENDLE (GER), 8-4, in the other semifinals.

13:15: Abdullo ALIEV (UZB) gets two rolls from par terre and then defends to beat Merey MAULITKANOV (KAZ) and move into the semifinals at 77kg.

12:50: Almost five years after they met in the 2021 U17 World Championships, Katie GOMEZ (USA) and ANTIM (IND) meet again on the mat in Zagreb. Antim gets the first takedown an also point for activity clock. Antim extends her lead to 5-0 with another takedown before the break. Constant pressure from Antim and gets two more takedowns to lead 9-0. Antim finishes with an exposure and wins 11-0, avenging that loss from Budapest against Gomez, who went on to win the gold there.

12:35: Everest LEYDECKER (USA), U20 world champion and competing at her first senior international tournament, begins with an 11-0 victory over Anjali KACHHAWA (IND) at 53kg.

12:20: Priya PRIYA (IND), who finished fifth at the World Championships, pins Enrica RINALDI (ITA) at 76kg and moves into the semifinals.

12:05: Zahra KARIMZADA (AZE) drops her 72kg bout against Buse TOSUN (TUR), 2-0. Both activity clock points and then Tosun is solid in defense to post the victory

11:50: In an all Hungarian battle perhaps for the European Championships selection, Robert FRITSCH (HUN) gets the better of Levente LEVAI (HUN), 4-1, at 77kg. A turn from par terre for Fritsch in that win.

11:45: Abdullo ALIEV (UZB) gets the par terre and wastes no time in getting Antonio KAMENJASEVIC (CRO) two reverse bodylock throws and two and four points respectively. He then gets a takedown to win the bout via technical superiority at 77kg

11:40: After a longish battle and review, Emma LUTTENAUER (FRA) gets a 15-11 victory over Sydney PETZINGER (USA) at 53kg. 

11:25: Giullia PENALBER (BRA) with a dominant win on U23 world champion Zhala ALIYEVA (AZE) at 57kg. Aliyeva never got going and Penalber led 14-4 before getting the fall

11:15: Asian champion at 62kg MASNISHA (IND) has moved down to 57kg. She faces Tindra DALMYR (SWE) in her opening bout and begins well to score a takedown. Dalmyr gets a four-pointer but Manisha controls the rest of the bout and wins 9-4

11:10: Amory ANDRICH (GER) gets a fall over Samantha STEWART (CAN) at 57kg. Stewart has been adjusting to the 57kg weight class but Andrich made short work of Stewart

10:45: Couple of quick results from Greco-Roman. First up is Levente Levai (HUN), European champion at 72kg and now at 77kg, with a 3-0 victory against Mohamed Khalil (EGY). And Doniyorkhon NAKIBOV (UZB) holding on for a 3-2 victory against Alexandru SOLOVEI (MDA) at 77kg

10:30: Another day in the and we will see more wrestlers trying to adjust to the Olympic weight classes.