TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

#JapanWrestling

I Want to Win Second Olympic Gold at LA 2028: Higuchi

By United World Wrestling Press

TOKYO (May 22) -- Paris Olympic champion at 57kg Rei HIGUCHI (JPN) returned to competition for the 2026 Meiji Cup All-Japan Invitational Championships in Tokyo. After reaching the 61kg final on Saturday, Higuchi defeated Toshihiro HASEGAWA (JPN), 3-0, in the gold medal bout.

Normally, the two should have wrestle off to earn a spot on the Japan team for the 2026 World Championships. However, Higuchi withdrew from the play-off to everyone's surprise. He later talked to the press. Excerpts:

UWW Plus

-- On withdrawing from World Championships wrestle-off against Hasegawa

Higuchi: In December, the qualifying process at 57kg starts for [the 2028] Los Angeles [Olympics]. There is the World Championships, but all I am thinking of is a second straight title in Los Angeles. Strategically speaking, I have six months from now to get my body ready and drop to 57kg, and I want to give that priority. That's how I came to this decision."

-- On his performance at the Meiji Cup

Higuchi: I tried various new takedowns, and I was able to apply pressure in the clinch as well. I think it went pretty well, more or less. There was one throw I felt I could have executed better, and there were a few other areas where I wanted to finish things off more decisively. I guess there’s a mix of things to reflect on and things that went well. It feels like a bit of a mixed bag. 

-- On his return after 21 months since 2024 Paris Olympics

Higuchi: It was definitely fun. It was my first match in a long time, so I was really excited and nervous, but I’m not the type to feel too much pressure. Even as an Olympic champion, how should I put it?, I’m sure there were people hoping for an upset, but whether I win or lose, the fact that I’m an Olympic gold medalist doesn’t change. So in that sense, I was able to let go of the pressure and really enjoy the wrestling.

-- On his physical health

Higuchi: In the first match, I definitely felt like my legs were really heavy. It had been a while since my last match, and it had been a while since I’d reduce weight too. There were moments where I wondered, “Is this really okay?” But by the second match, the semifinal, I was gradually finding my rhythm and moving well. I really feel it was great that I was able to compete once six months ago, rather than starting all of a sudden this December.

-- On any improvements for future

Higuchi: First of all, I need to build a body that’s properly suited for the 57kg weight class. It’s been a while since I’ve competed, so I didn’t perform as well as I’d hoped. I think if I refocus and tighten up my game, I’ll be able to deliver an even better performance. I really want to get back to training soon. It was so much fun. It’s been a while, but I feel like I can pull off all sorts of new moves and do so much more, so I’m eager to get back to training. 

-- On motivation for LA 2028

Higuchi: There’s only one person in the history of Japanese wrestling [Freestyle] who has won back-to-back Olympic gold medals. My goal is to become the strongest wrestler in the history of Japanese wrestling. In terms of records. There are many great predecessors, but I want to break their records. I want to become the kind of figure where people say, “Rei Higuchi was the strongest in Japanese wrestling history.”

I want to wrap things up by winning two consecutive gold medals in Los Angeles.