TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

#development

Afghanistan Coaches Build Skills at UWW Level 1 Coaching Course

By United World Wrestling Press

ALMATY, Kazakhstan (June 30) -- Eleven coaches from Afghanistan were among 21 participants who completed a United World Wrestling Level 1 Coaching Course in Almaty, strengthening the country's coaching capacity while building closer ties with neighboring Kazakhstan.

Organized through a partnership between Olympic Solidarity, the Kazakhstan National Olympic Committee, the Afghanistan National Olympic Committee, the Kazakhstan Wrestling Federation, and United World Wrestling, the course focused on developing internationally recognized coaching competencies while fostering collaboration between the two wrestling nations.

Apart from the 11 coaches from Afghanistan, coaches from Kazakhstan also joined for a comprehensive program. The curriculum covered coaching responsibilities, skill development using UWW's Key Factors teaching methodology, athlete-centered learning through discovery games, coaching self-reflection, risk management, and practical coaching assessment.

Afghanistan

UWW Educator and former world champion Mohammed ABDELFATTAH praised the participants for their commitment throughout the program.

"I was very impressed with the overall level of the participants," Abdelfattah said. "The coaches were highly motivated, actively participated in every session, and continuously asked thoughtful questions throughout the course."

Abdelfattah was particularly encouraged by the technical level demonstrated by the Afghan coaches.

"The Afghan coaches demonstrated a strong technical understanding of wrestling." he said. "After speaking with several participants, I learned that traditional wrestling is extremely popular in Afghanistan and shares many technical similarities with Olympic wrestling. This provides coaches with an excellent technical foundation for further development."

The practical sessions proved to be a particular highlight, with coaches working through technical demonstrations, problem-solving exercises, and athlete-centered coaching activities designed to strengthen both technical instruction and coaching methodology.

The Afghanistan Wrestling Federation views the course as an important step in its long-term development strategy. Dr. Yonus POPALZY, an Afghan NOC and Olympic Council of Asia member, was instrumental in the development, organization, and success of the course.

Participants highlighted the practical nature of the course and the opportunity to exchange ideas with coaches from different backgrounds.

"The course exceeded our expectations. The practical sessions and interactive teaching methods gave us new ideas that we can immediately apply in our daily coaching."