#WomensWrestling

Stadnik, Chasing Olympic Gold, Confirms Run for '24 Paris Games

By Eric Olanowski

CORSIER-SUR-VEVEY, Switzerland (January 10) – Mariya STADNIK (AZE) officially put an end to the rumors that she’s hanging up her wrestling shoes, as she told United World Wrestling she's committed to competing through the 2024 Paris Olympic Games. 

There was a slew of retirement announcements following the Tokyo Olympics, and it was heavily speculated that the 33-year-old mother-of-two would call an end to her career after she won a bronze medal at the Tokyo Olympic Games – her fourth Olympic medal in as many tries. But the nine-time European champion (seven European Championships and two European Games) squashed the rumors, saying she still believes in her potential and has a burning passion for the sport.

“I think that as long as I have the desire to wrestle, I should fulfill all my potential,” Stadnik said. “I made this decision to continue wrestling as soon as I came back home [from Tokyo]. All my relatives and friends believe in me very much.  My son wants me to go on wrestling because he says I am very strong.”

Stadnik, who has a combined ten Worlds and Olympic medals and only ten losses since she made her senior-level debut at the 2008 Golden Grand Prix in Baku, sits alongside Kaori ICHO (JPN) and Saori YOSHIDA (JPN) as the only women in the Games history to claim a quartet of Olympic medals.

If she reaches the podium in Paris, she’d become the first-ever wrestler – male or female – to win five Olympic medals in one style. Furthermore, if Stadnik wins that long-awaited Olympic gold, she’d become the oldest Olympic champion in women’s wrestling by a long shot.

Icho, who won her Rio Olympic title at 32-years-and-2-months-old, holds the current record. Stadnik will be 35-years-and-8-months-old during the ’24 Paris Games.

“I would really love to have five Olympic medals. Each medal is a part of my life story; it’s a part of my way. There are five Olympic Rings, so having five Olympic medals would make history," she said.

But Stadnik, who won a bronze in Beijing and silver in London and Rio, understands that to sustain greatness at her age, she has to listen to her body and can’t compete as often as she once did.

“Competing four or five tournaments a year is perfect for me,” Stadnik explained. “The only problem I might have before going to Paris is I don’t know how my body would react to training. I have some experience that I need to use in the right way in order to compensate for that energy I had when I was 20 years old.”

Owing to a similar reason, the 2019 world champion has limited her participation in tournaments in past. In 2019 and 2021, she participated only in two competitions each year, perhaps to keep her body healthy and reduce the burden of cutting weight before competitions. Although she didn’t say when she plans on lacing up her shoes next, Stadnik is expected to compete at the ’22 European Championships in Budapest, Hungary (March 28 – April 3).

Stadnik's Resume:
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#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.