#WrestleIstanbul

Seven Statement Wins from #WrestleIstanbul

Thursday, March 3, 2022 - 13:42 By Eric Olanowski

Share this article

ISTANBUL, Turkey (March 2) -- The first Ranking Series event of the season just wrapped up in Istanbul and there were loads of unexpected upsets. We laid out seven statement wins from Turkey that wrestling fans have to see.

No. 7: Chance MARSTELLER (USA) df. Hetik CABOLOV (SRB), 10-5

Coming into the Yasar Dogu, Marsteller's only senior-level appearance came at the '19 Alexander Medved, where he finished in ninth place.

In Istanbul, Marsteller showed significant improvement en route to the 79kg finals where he fell to Olympic champion Jordan BURROUGHS (USA) in the finals. Of the American's four wins, his most significant hand-raising performance came in 1/8 finals when he outclassed Serbia's former world champ Hetik Cabolov, 10-5.

No. 6: Mohammadbagher YAKHKESHI (IRI) over Suleyman ATLI (TUR),7-5

Yakhkeshi sent two-time world medalist Atli packing early after he scored arguably the most memorable last-second win from Istanbul. 

Yakhkeshi trailed 5-1 with under a minute to go but continued to attack as his Turkish opponenet put the match in cruise control. The Iranian picked up a takedown near the 45-second mark and closed cut Atli's lead to 5-3. With less than 10 seconds left, Yakhkeshi jacked up an underhook on the Tokyo Olympian and tossed him to his back for four points with a perfectly timed hip toss, stealing a spot in the 61kg semifinals.

 

No. 5: Islam ABBASOV (AZE) df. Zurabi DATUNASHVILI (SRB), 8-4

Abbasov came into Instanbul needing a signature win that would get him back on the winning course. He was coming off abysmal performances at the Olympic Games and World Championships, where he finished in 13th and 25th place, respectively.

Abbasov earned that trajectory-changing win after he defeated defending world champ and Tokyo Olympic bronze medalist Zatunashvili to win the 87kg Ranking Series title.

No. 4: Tserenchimed SUKHEE (MGL) df. Taybe YUSEIN (BUL), via fall

It seems that '14 world champion Sukhee has put the disappointment of missing the Tokyo Olympic Games behind her. That was evident in Istanbul, as she reached the top of the podium with a trio of wins over Olympic bronzes medalist Sakshi MALIK (IND), Marwa AMRI (TUN) and Taybe YUSEIN (BUL).

Without a doubt, Sukhee's biggest win came in the 1/8 final when she pinned world champion and Tokyo bronze medalist Yusein. The Mongolian led the match by one point but kept her foot on the gas. She dumped the Bulgarian to her back and scored the fall, punching her ticket to the quarterfinals before ultimately winning her second gold medal of the year (Ivan Yariguin in January).

No. 3: Islomjon BAKHRAMOV (UZB) df. Victor CIOBANU (MDA), 8-0

From a team standpoint, Uzbekistan's Greco-Roman squad had one of the hottest showings in Turkey. They were led by newly-retired Olympic bronze medalist Elmurat TASMURADOV (UZB), who cornered Islomjon BAKHRAMOV (UZB),  Mahmud BAKHSHILLOEV (UZB) and Rustam ASSAKALOV (UZB) to gold-medal victories.

Without a doubt, the most impressive run of the three came at 63kg, where Bakhramov breezed past reigning world champion Victor CIOBANU (MDA), 9-0, in the finals.

No. 2:  Beka KANDELAKI (AZE) df. Riza KAYAALP (TUR), via fall

In jaw-dropped fashion, Kandelaki not only picked up one of the biggest upsets of the competition, but his Istanbul win will go down as one of the biggest upsets of the season.

Kandelaki hand fought hard in the first against Turkey's modern-day legend Riza Kayaalp but was placed in the par terre position after being hit with passivity. After surrendering the inactivity point, the Azeri conceded a gut wrench and trailed 3-0, before doing the unthinkable. He halted a second gut-wrench from the four-time world champion and planted the Turkish great on his back for the fall. He ended Kayaalp's hopes of winning an eighth Vehbi Emre & Hamit Kaplan Tournament gold medal and reached the finals of an international competition for the first time since 2016.

No. 1: Lais NUNES DE OLIVEIRA (BRA) df. Aisuluu TYNYBEKOVA (KGZ), 8-0

Nunes De Oliveira took her wrestling to another level in the 1/8 finals against two-time world champion Aisuluu TYNYBEKOVA (KGZ). Whatever her game plan was, it worked to a tee. The Brazilian wrestled a perfect bout against the Tokyo Olympic silver medalist, scoring a pair of stepouts and three takedowns, blanking the Kyrgyz star, 8-0.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

Share this article

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.