Development

Saudi Wrestling Federation Hosts Introduction to Refereeing Course for New Female Referees

Thursday, February 18, 2021 - 16:11 By United World Wrestling Press

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Following the vision of the Saudi Wrestling Federation, headed by Mr. Mashaal Aljomaih, a five-day introduction to refereeing course for females was conducted January 31- February 04, at the Green Halls in Riyadh under the auspice of the General Manager of the Leadership Development Institute Abdullah Bin Faisal Hammad.

The introduction to refereeing course was the first course ever for new female referees in KSA. Sixteen female participants from all over the kingdom attended the five-day course in Riyadh. And it was a great opportunity to introduce them to refereeing wrestling and its basic rules.

The course was financially covered by the Saudi Wrestling Federation and the Leadership Development Institute. Saudi Federation covered the domestic flight tickets and the full accommodation for all the female participants, while the Leadership Development Institute covered all the other expenses.

The UWW Educator Sherif HALAWA from Egypt assisted by the Cat I International Referee Mohsen Yamani, Chief of Saudi referees conducted the course. The Course was also an opportunity to teach the female participants how to use the electronic Arena system during the wrestling competitions. The Cat III international referee Saud Alsuhaibi assisted Mr. HALAWA in teaching the female participants how to use the Arena system.


The Saudi Wrestling Federation hosted an introduction to refereeing course for female referees. The course lasted five days and was held in Riyadh. 

During the course, three specialized lecturers from Kind Saud University did also some sessions in 3 different topics (Sports Psychology, Sports injuries, and Sports management). The Leadership Development Institute covers all the lecturers’ expenses.

All the female participants did not practice wrestling before. Therefore, during the course there was some theoretical sessions about the wrestling rules basis, some practical sessions on the mat (however they did not have the referees’ uniform), and some practical sessions on Arena system to manage a competition. For 5 days, the female participants watched many videos about wrestling rules and some matches to let them feel the sport of wrestling.

The Saudi Wrestling Federation made a decision to assign the new female referees to the coming national competitions to work as referees, especially to manage the Arena system and to work as judge. They must gain the experience through continuous participation at competitions, and step-by-step, they'll take the whistle and work as referees on the mat soon.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.