#WrestleTokyo

Safe and Secure Olympic and Paralympic Games Tokyo 2020 - Version 2 of Tokyo 2020 Playbooks Released

By International Olympic Committee

LAUSANNE, Switzerland (April 28) --- The International Olympic Committee (IOC), International Paralympic Committee (IPC) and the Organising Committee of the Olympic and Paralympic Games Tokyo 2020 (Tokyo 2020) have today launched the second editions of the Tokyo 2020 Playbooks, with the version for Athletes and Team Officials.

Building on February’s publication, the new Playbooks provide more specific details to participants about the countermeasures that will help ensure safe and successful Games for all those taking part and the residents of Tokyo and Japan. Some of the key measures in the Playbooks can be found in the five-party joint statement.

The countermeasures detailed in the Playbooks are based on science, benefiting from learnings gathered during the evolution of the COVID-19 pandemic. In addition to implementing the most effective tools being used throughout society, such as screening testing, mask wearing, personal hygiene and physical distancing, they also draw upon the experience of hundreds of sports events that have taken place safely across the world over the past year, with minimal risk to participants and the local population.

The Playbooks have been developed through the ongoing work of the All-Partners Task Force, which includes the Government of Japan, the Tokyo Metropolitan Government, the Tokyo 2020 Organising Committee, the IOC, IPC, World Health Organization and independent experts and organisations from across the world.

Speaking about the Playbooks, IOC President Thomas Bach said: “Tokyo and Japan have accepted the unprecedented challenge of organising the first postponed Olympic and Paralympic Games in history. We thank them for their great work in this respect and, as partners, we understand the great responsibility that everyone attending the Games must accept so that all participants and the Japanese population remain safe. This is why we have created the Playbooks, based on science and the best medical and event expertise available to us.”

He continued: “Providing more details about the operations that stakeholders can expect at Games time, we have also remained flexible to the evolving global situation, combining numerous countermeasures to create the safest possible environment. Increased testing for athletes and stakeholders, before and during the Games, is one important example. We’re also encouraged by the growing number of vaccinations being administered throughout the world. These tools will only work, however, if everyone shows solidarity and follows the guidelines. This is why those violating the rules can expect to be strictly dealt with in Tokyo. This is our commitment to the people of Tokyo and Japan, who are so kindly welcoming us to their city and country this summer.”

IPC President Andrew Parsons said: “With the support of the world’s leading experts in health and sport event delivery, the updated Playbooks offer greater information for everyone attending the Tokyo 2020 Games, outlining the roles and responsibilities of each stakeholder.

“As with the first editions, special considerations for persons with disabilities are included in all Playbooks, and I believe the stringent measures outlined will offer reassurance and comfort to all Games stakeholders, as well as the people of Japan. We are taking every possible measure to deliver safe Games.”

Tokyo 2020 President Hashimoto Seiko said: “The COVID-19 countermeasures included in the first edition of the Playbooks [published February 2021] have been reviewed and significantly updated in order to address the evolving situation of the pandemic. Rules to be observed by all Games participants during their stay in Japan have been expanded and clarified to include further details to ensure safe and secure Games.

“It is important that all stakeholders fully understand these rules, and that each and every one arrives in Japan with the understanding that their cooperation is critical to the success of the Games. We will hold online briefings for each of our stakeholder groups to ensure clear and comprehensive communication on these points.”

One of the key updates in this version of the Playbooks details daily testing, in principle, for athletes and those in regular contact with them, which will be a crucial part of minimising transmission and the risk of an uncontrolled outbreak. Testing will be used for general screening and for those identified as a close contact of a positive case; as well as for diagnosis for those experiencing symptoms of COVID-19.

The latest Playbooks also outline the role of COVID-19 Liaison Officers (CLOs), to be appointed by each stakeholder, who will work very closely with Tokyo 2020 and Japanese health authorities. They will receive extensive training to enable them to play a key role throughout the Games, providing an essential support network for their delegation. The CLOs will ensure all members of their organisation are fully informed of the contents of their relevant Playbooks. In addition, they will be monitoring the implementation of all COVID-19 countermeasures, ensuring participants follow their detailed activity plans and managing any positive cases that are detected.

The publication of version two of the Playbooks builds upon the optimisation and simplification of operational plans, reduced delegations from all Olympic and Paralympic Movement stakeholders, and the decision and announcement in March by the Japanese side, and respected and accepted by the IOC and IPC, to not allow spectators from overseas to enter Japan.

In acknowledging the evolving COVID-19 situation around the world, the IOC, IPC and Tokyo 2020 reinforced their commitment to regularly update the Playbooks. They will continue to receive regular input from the All-Partners Task Force, taking into account the latest advances in science and developments on the ground, in close collaboration with experts. As part of this ongoing evolution, the next version of the Playbooks (which is expected to be final) will be published in June 2021.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.