#WrestleFaenza

Russian Cadets Match Junior Squad, Sweep European Team Races

By Eric Olanowski

FAENZA, Italy (June 23) – The Cadet European Championships came to a close on Sunday night with five different nations claiming individual freestyle golds, but it was the Russian Federation who grabbed the team title to pick up their second straight continental sweep. Their junior team also won the freestyle, Greco-Roman and women's wrestling team tiles two weeks ago in Pontevedra, Spain. 

Overall, through the three cadet, junior and senior European Championships, Russia has accumulated eight out of nine team titles. They swept the cadet and junior European Championships, while also finishing with two of three team titles at the Senior European Championships. So far, Ukraine’s women’s wrestlers are the only ones to dethrone the Russians in a team race. 

In Faenza, Russia’s freestyle team capped off their run to a third team title of the week with nine medals and were ten points shy of hitting 200 points. They welcomed their 190 points from four champions, a silver medalist, and four bronze medals. 

They had a trio of Day 6 champions and grabbed their fourth freestyle gold medal of the competition when Abdulkerim ABDULAEV (RUS) demolished Davit KUTCHUASHVILI (GEO), 10-0 in the 72kg gold-medal bout to close out the tournament. 

In the finals, Abdulaev dug his toes in the mat and pushed Kutchuashvili out of bounds shortly after being awarded an inactivity point and collected the two-point advantage over the Georgian heading into the final two minutes of the match. 

In the second period, Abdulaev halted Kutchuashvili’s knee pull single off the whistle and picked up a counter-offensive spin behind. This extended his lead to 4-0. Abdulaev quickly jumped to a left-sided gut wrench then hopped over, locking up a trap arm gut wrench. The Russian ended the match with a pair of turns and won his first European title since winning gold at the 2017 U15 European Championships in Belgrade, Serbia. 

Azerbaijan finished in second place with a solo champion, a pair of runner-ups, and four bronze-medal finishers. Their lone gold medalist came on Sunday night when Sabir JAFAROV (AZE) defeated Genik ASATRYAN (ARM), 6-1 in the 60kg finals. 

Georgia ended their tournament with 140 points, which was good enough for third in the team race. Nikolozi SANTELADZE (GEO) reached the top of the podium on Sunday with a 12-5 win against Murad HAGVERDIYEV (AZE) in the 45kg finals. They also had two wrestlers fall short in the finals and had to settle for a pair of silvers, while also finishing with three bronze medalists. 

RESULTS

Final Freestyle Team Scores 
GOLD – Russia (190 points)
SILVER – Azerbaijan (153 points)
BRONZE – Georgia (140 points)
Fourth – Armenia (102 points)
Fifth - Ukraine (87 points)

45kg
GOLD - Nikolozi SANTELADZE (GEO) df. Murad HAGVERDIYEV (AZE), 12-5 
BRONZE - Tolga OZBEK (TUR) df. Anzor MAZHIDOV (RUS), 8-4
BRONZE - Mikita BERAZUN (BLR) df. Stefan SHTERJOV (MKD), 4-2 

51kg
GOLD - Mykyta ABRAMOV (UKR) df. Giorgi GOGRITCHIANI (GEO), 16-6 
BRONZE - Kanan HEYBATOV (AZE) df. Ilya RAHOZAU (BLR), 10-0 
BRONZE - Umar UMAROV (RUS) df. Pavel GRAUR (MDA), 8-1 

60kg
GOLD - Sabir JAFAROV (AZE) df. Genik ASATRYAN (ARM), 6-1 
BRONZE - Ayub Muratovitch MUSAEV (BEL) df. Alexandru Ioan MATEA (ROU), 10-0 
BRONZE - Daniil KHARCHILAVA (RUS) df. Daviti ABDALADZE (GEO), 8-2 

71kg
GOLD - Abdulkerim ABDULAEV (RUS) df. Davit KUTCHUASHVILI (GEO), 10-0 
BRONZE - Muhammed Halit OZMUS (TUR) df. Gabriel IGLESIAS RAMOS (ESP), 10-0 
BRONZE - Menua YARIBEKYAN (ARM) df. Lilian BALAN (MDA), 6-4 

92kg 
GOLD - Lyova GEVORGYAN (ARM) df. Islam KARTOEV (RUS), 6-3 
BRONZE - Sagadulla AGAEV (AZE) df. Redjep HAJDARI (MKD), 15-2 
BRONZE - Omer AGTAS (TUR) df. Saba GAMTENADZE (GEO), 10-0 

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.