#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.

#WrestleSamokov

Kyrgyzstan, Moldova earn chance to end U20 World title drought

By Vinay Siwach

SAMOKOV, Bulgaria (August 17) -- Kyrgyzstan and Moldova earned a chance to end their gold-medal drought at the U20 World Championships.

On the first day of the 2025 World U20 Championships in Samokov, four Freestyle weight classes were in action. Adilet AKYLBEKOV (KGZ) was the surprised finalist at 74kg and will try to become Kyrgyzstan's first gold medal at the U20 World Championships in 20 years. He will take on European U23 champion Ismail KHANIEV (UWW) in the final.

At 70kg, Alexandr GAIDARLI (MDA) earned the final and will now try to become Moldova's first U20 world champ in Freestyle since 1999. He will take on returning bronze medalist PJ DUKE (USA) in the gold-medal bout.

The 125kg weight class will see an all-Asian final as Asian U20 champion Yedige KASSIMBEK (KAZ) earned a shot for the world title against Abolfazl MOHAMMAD NEZHAD (IRI), a wrestler over whom Kassimbek has a 3-0 head-to-head record.

Two returning bronze medalists, Duke and Justin RADEMACHER (USA), upgrade their bronze medals from last year and earn themselves a chance to win gold on Monday at 70kg and 97kg respectively.

Akylbekov, who had finished at 17th at 79kg last year, had a dream run on Sunday and ended one for Raul CASO (ITA) in the semifinals. Caso had posted two last-second victories, however, he failed to repeat those heroics in the semifinal against Akylbekov.

Caso was 3-2 and went attack-mode in the final 15 seconds. He almost scored a takedown over Akylbekov who managed to sneak out and then Caso jumped over to take control for a takedown. However, the Kyrgyz wrestler stood up to avoid giving up any points. Italy challenged for two points but lost that on review, giving one more point to Akylbekov.

While Caso was leaving it late in his wins, Akylbekov was contrastingly dominating them. He defeated Nicholas HOOPER (CAN), 12-0, in the opening bout, blanked Titas PIJORAITIS (LTU), 10-0 and then handed Dosszhan KUL GAIYP (KAZ) a 6-1 loss.

Ismail KHANIEV (UWW)Ismail KHANIEV (UWW) defeated Kanata YAMAGUCHI (JPN), 7-3, in the semifinal. (Photo: United World Wrestling / Amirreza Aliasgari)

He will now face Khaniev, who earned himself his first world medal at any level. Khaniev defeated Kanata YAMAGUCHI (JPN), 7-3, in a very close semifinal than the scoreline suggests.

Khaniev led 3-3 on criteria but Yamaguchi constantly threatened to score in the final 25 seconds. He hit a double-leg attack and planted Khaniev, who somehow managed to not land in danger. In a counter, Khaniev exposed Yamaguchi for two points and took a 5-3 lead. Yamaguchi tried a desperate throw in the final 15 seconds but Khaniev blocked it for two more points to win.

Earlier in the day, Khaniev avenged his European U20 Championships loss to Manuel WAGIN (GER) with a technical superiority win after he had beaten returning silver medalist Ladrion LOCKETT (USA).

Duke had his first big challenge of the day in the semifinals against former world U17 champion Erfan ELAHI (IRI) at 70kg. Duke scored a takedown while Elahi had a point for stepout and Duke's passivity. Duke's two-point scoring move gave him the criteria.

However, Elahi somehow thought he has the criteria and did not think of attacking in the final 30 seconds. When the bout was over, Elahi celebrated as if he had won only to realize that he has lost 2-2.

Duke will look to win his first a world title before wrestling at the senior World Championships later in September. He will take on Gaidarli for the gold-medal after the Moldovan won his semifinal 7-4 against Nurlan AGHAZADA (AZE).

Alexandr GAIDARLI (MDA)Alexandr GAIDARLI (MDA) reached the 70kg final in Samokov. (Photo: United World Wrestling / Kadir Caliskan)

Gaidarli became the first Moldovan Freestyle wrestler to reach the final at U20 Worlds since 2019 after a stunningly good run in Samokov. He defeated European U20 champion Goga OTINASHVILI (GEO), 13-3, avenging his loss from Carole, Italy.

In the semifinals, he scored three takedowns in the second period against Aghazada to win 7-4, bettering his 18th-place finish from last year and earning a chance to end the gold-medal drought for Moldova.

Returning bronze medalist at 97kg Rademacher defeated European U20 champion Konstantine PETRIASHVILI (GEO) in the semifinals and will now try to win gold. Rademacher led 4-3 at the break extended his lead with a takedown for two points to start the second period, add another go-behind and single-leg to takedown to lead 10-3.

Petriashvili got an attack for two points but Rademacher was relentless in his wrestling and scored three more takedowns to win 16-5.

Magomedgadzhi MAGOMEDOV (UWW)Magomedgadzhi MAGOMEDOV (UWW) survived to win 11-9 against VISHAL (IND) in the 97kg semifinal. (Photo: United World Wrestling / Amirreza Aliasgari)

For the gold medal, he will face Magomedgadzhi MAGOMEDOV (UWW) who survived, with some help, for an 11-9 win over VISHAL (IND) who had Magomedov in all sorts of trouble. Magomedov led 10-4 when Vishal mounted a comeback against an absolutely broken Magomedov. He scored a takedown and Magomedov was cautioned for a singlet-pull foul which made it 10-7.

As the bout was restart in par terre, India challenged for two more points but the referee had blown the whistle before control from Vishal. That challenge gave enough breathing time to Magomedov to managed to hang on to his lead and win 11-9.

Yedige KASSIMBEK (KAZ)Yedige KASSIMBEK (KAZ) celebrates after winning his 125kg semifinal against Cole MIRASOLA (USA). (Photo: United World Wrestling / Amirreza Aliasgari)

Kassimbek had a very dominant semifinal as he defeated Cole MIRASOLA (USA), 11-0, inside the first period. He had two excellent counter takedowns and then locked up Mirasola's legs around his head and turns him twice. He finished things with a double-leg takedown.

Kassimbek has lost to two World U17 Championships finals before but he will have a good chance to win his first world title. He will take on Mohammad Nezhad, a wrestler he has defeated three times before.

The Iranian denied former world U17 champion Yusif DURSUNOV (AZE) after a 1-1 victory in the semifinal. Mohmmad Nezhad got the one point for passivity in the second period which gave him the criteria.

Mohammad Nezhad lost to Kassimbek for the first time in 2023 Asian U17 Championships final, 8-1, then at the same tournament in 2024, 2-2 in the semifinals. His third loss to Kassimbek came in the semifinals of the 2024 World U17 Championships, 4-3.

RESULTS

70kg
GOLD: PJ DUKE (USA) vs. Alexandr GAIDARLI (MDA) 

SF 1: Alexandr GAIDARLI (MDA) df. Nurlan AGHAZADA (AZE), 7-4
SF 2: PJ DUKE (USA) df. Ebrahim ELAHI (IRI), 2-2

74kg
GOLD: Ismail KHANIEV (UWW) vs. Adilet AKYLBEKOV (KGZ)

SF 1: Adilet AKYLBEKOV (KGZ) df. Raul CASO (ITA), 4-2
SF 2: Ismail KHANIEV (UWW) df. Kanata YAMAGUCHI (JPN), 7-3

97kg
GOLD: Magomedgadzhi MAGOMEDOV (UWW) vs. Justin RADEMACHER (USA)

SF 1: Justin RADEMACHER (USA) df. Konstantine PETRIASHVILI (GEO), 16-5
SF 2: Magomedgadzhi MAGOMEDOV (UWW) df. VISHAL (IND), 11-9

125kg
GOLD: Yedige KASSIMBEK (KAZ) vs. Abolfazl MOHAMMAD NEZHAD (IRI)

SF 1: Abolfazl MOHAMMAD NEZHAD (IRI) df. Yusif DURSUNOV (AZE), 1-1
SF 2: Yedige KASSIMBEK (KAZ) df. Cole MIRASOLA (USA), 11-0