#WrestleBelgrade

Makhmudov returns to worlds final; Kayaalp-Mirzazadeh showdown at 130kg

By Vinay Siwach

BELGRADE, Serbia (September 21) -- World champion and Olympic silver medalist Akzhol MAKHMUDOV (KGZ) survived a big scare in the semifinal of the 77kg weight class as Nao KUSAKA (JPN) came within three points of stunning the Kyrgyz history maker.

Makhmudov survived to win 7-5 in a bout that saw Kusaka mount a comeback in the second period after trailing 7-1.

Kusaka got the first passivity advantage but failed to get any turn on Makhmudov who got a takedown using an arm spin and one turn to lead 4-1. In the second period, Kusaka was called passive and Makhmudov managed to turn him again to make it 7-1.

But as Makhmudov began to fade away, Kusaka scored two takedowns in one minute to make it 7-5. Makhmudov defended his two-point lead for the final 15 seconds to make it to the final.

"It makes me realize I am not so far from the world level," Kusaka said about his performance. "In the second period, the opponent was running out of gas. I just needed to get one more move. But there was fatigue from the tournament overall. I wanted to attack but I couldn't. I'm still a bit behind."

Kusaka still has a chance to qualify for the 2024 Paris Olympics if he wins a bronze medal on Friday.

"I will try to get what I have put everything in my life into," he said about qualifying for Paris. "It was disappointing [to lose today], but tomorrow I will regroup and definitely come out and win. Whether I lose in the first round or in the semifinal, if I don't get to the Olympics it's all for nothing."

Makhmudov will take on 2021 world silver medalist Sanan SULEYMANOV (AZE) for the gold medal. Suleymanov put on a big show to defeat European champion Malkhas AMOYAN (ARM) 5-0 as he got a big four-pointer in the second period to get the win.

Both Kyrgyzstan and Azerbaijan also won Paris Olympic spots, thanks to the wrestlers reaching the final at the World Championships.

At 130kg, Riza KAYAALP (TUR) will look to defend his gold against Amin MIRZAZADEH (IRI) in the final, a repeat from last year.

Kayaalp, a three-time Olympic champion, defeated Lingzhe MENG (CHN), 3-1 and earned a Paris spot for Turkiye. Kayaalp got the third passivity but Meng did not ask for par terre and Kayaalp remained unmoved to win 3-1.

Mirzazadeh defeated Oscar PINO HINDS (CUB), 1-1, in the other semifinal after the two traded passivities. He also earned a Paris quota for Iran and will now look to become a world champion over Kayaalp.

In the two non-Olympic weight classes in action on Thursday, Rafig HUSEYNOV (AZE) returned to the World Championships final after two years as he defeated defending champion Burhan AKBUDAK (TUR), 5-5, in a thrilling semifinal after a third passivity.

Huseynov had defeated Akbudak to win gold in 2021 but since has lost twice to Akbudak. He was trailing 5-0 in the semifinal but Huseynov, who received the par terre advantage in the second period managed to get exposure and two points to cut Akbudak's lead to 5-3.

Akbudak was called passive again with 1:10 on the clock and Huseynov was called for a leg foul when he was attempting a lift. Azerbaijan challenged and Akbudak was guilty of blocking. The caution and two points put Huseynov ahead 5-5 on criteria, a lead he defended till the end.

To win his second world gold medal, Huseynov will take on Alireza MOHMADIPIANI (IRI) who also won on a third passvity. Mihail BRADU (MDA) was leding 1-1 on criteria when he was called passive for the second time and Mohamadipiani got a huge bodylock for four to win 5-1.

At 55kg, defending world champion Eldaniz AZIZLI (AZE) set up a repeat final against Nugzari TSURTSUMIA (GEO).

Azizli got a 3-1 win over Poya DAD MARZ (IRI) while Tsurtsumia defeated Jasurbek ORTIKBOEV (UZB), 7-4, in what was a repeat of the quarterfinal from 2022 which the Georgian won 5-2.
 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.