#WrestleOslo

Live Blog: Senior World Championships Day 4 - WW 50kg, 53kg, 65kg, 76kg

By Vinay Siwach

All the talk will be about women's wrestling Tuesday as 50kg, 53kg, 65kg and 76kg wrestler take the mat at the senior World Championships here in Oslo, Norway. Tokyo Olympians, age-group world champion, future stars will try their fate at the Jordan Amfi arena. If you missed the action on Monday, here's the wrap -- Burroughs wins 5th world title

MATCH ORDER | WATCH LIVE | ALL PHOTOS

1305: Results of WW 53kg quarterfinals

Katarzyna KRAWCZYK (POL) df Emma MALMGREN (SWE), via fall
Akari FUJINAMI (JPN) df Luisa VALVERDE MELENDRES (ECU), 10-0
Khrystyna BEREZA (UKR) df Zeynep YETGIL (TUR), 6-3
Iulia LEORDA (MDA) df Samantha STEWART (CAN), 10-4

1255: Results of WW 76kg quarterfinals

Aiperi MEDET KYZY (KGZ) df Marina SUROVTSEVA (RWF), 10-0
Samar HAMZA (EGY) df Yasuha MATSUYUKI (JPN), 4-2
Epp MAEE (EST) df Zagardulam NAIGALSUREN (MGL), 12-2
Adeline GRAY (USA) df KIRAN (IND), via fall

1240: Results of WW 65kg quarterfinals

Mimi HRISTOVA (BUL) df Asli DEMIR (TUR), 7-2
Irina RINGACI (MDA) df Malin MATTSSON (SWE), 6-2
Forrest MOLINARI (USA) df Koumba LARROQUE (FRA), 3-3
Miwa MORIKAWA (JPN) df Aina TEMIRTASSOVA (KAZ), 6-2

1230: Results of WW 50kg quarterfinals

Nadezhda SOKOLOVA (RWF) df Hanny KUMARI (IND), 10-0
Remina YOSHIMOTO (JPN) df Otgonjargal DOLGORJAV (MGL), via fall
Emilia VUC (ROU) df Madison PARKS (CAN), 14-3
Sarah HILDEBRANDT (USA) df Lisa ERSEL (GER), 10-0

1220: We are ready for the quarterfinals at WW 50kg. That will be followed by 65kg, 76kg and then 53kg

1155: Five-time world champion Adeline GRAY (USA) gets going with a fall on Mat D. In the freestyle, Iran has dropped out of the team title race after Erfan ELAHI (IRI) lost the repechage bout at 70kg

1141: Koumba LARROQUE (FRA) with a takedown in the final second to beat Tetiana RIZKHO (UKR) 4-3 and advance to the quarterfinals.

1140: Rio Olympics silver medalist Maryia MAMASHUK (BLR) is up against Miwa MORIKAWA (JPN) on Mat B at 65kg. Meanwhile, Larroque has cut the lead to 3-2 with a takedown

1130: Huge match on Mat C. Koumba LARROQUE (FRA) is up against Tetiana RIZKHO (UKR). On Mat A, Forrest MOLINARI (USA) defeats Dinara KUDAEVA SALIKHOVA (RWF) 10-0 at 65kg. Rizkho is leading Larroque 3-0

1115: Tokyo Olympic bronze medalist doesn't take time to get her first win. A takedown and lace from her to get a 10-0 win over Bohdana KOKOZEI YASHCHUK (UKR)

1100: In a battle of Tokyo Olympians, Elis MONOLOVA (AZE) and Koumba LARROQUE (FRA), the latter wins a snooze-fest 1-1 after claiming the criteria with the latest point

1030: Nothing could have been a better start to a women's wrestling day than a Japanese winning a bout in just 25-second technical superiority. Former cadet world champion Remina YOSHIMOTO (JPN) completes a 10-0 win over Gabija DILYTE (LTU). 

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.