#WrestleWarsaw

Live Blog: Poland Open Ranking Series, Day Five

Saturday, June 12, 2021 - 08:04 By Eric Olanowski

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Greco-Roman action begins at Poland Open with five weight classes on the mat in Warsaw on Saturday. Keep an eye for the 77kg weight category.

WATCH LIVE | MATCH ORDER

Saturday's Finals Matches (As they come in):
67kg: Mohamed ELSAYED (EGY) vs.  Murat FIRAT (TUR) 
77kg: Abuiazid MANTSIGOV (RUS) vs. Tamas LEVAI (HUN) 
82kg: Yaroslav FILCHAKOV (UKR) vs.Jalgasbay BERDIMURATOV (UZB) 
130kg: Aliakbar Hossein YOUSOFIAHMADCHALI (IRI) vs. Amin Mohammadzaman MIRZAZADEH (IRI) 

12:32: Tamas LEVAI (HUN) upsets Vlasov's run and likely ends his quest at winning a third Olympic title. 

11:55: That's two matches up and two matches down for Vlasov. Through those matches, he's outscored his opponents 19-0. 

11:46: World champion Mantsigov is making his way to Mat A for his tournament debut against Yunus Emre BASAR (TUR). The winner of this match will square off against the winner of  Tamas LEVAI (HUN) and Sakke Petteri PUROLAINEN (FIN). 

11:30: That's a wrap for qualification-round matches. We're moving into the quarterfinals. We'll have four matches on each mat then roll right into the semifinals. 

11:20: Vlasov has made his way to Mat A for his opening round matchup against Oliver Marco KRUEGER (DEN).

11:02: Two-time Olympic champion Roman VLASOV (RUS) is fighting for the right to represent Russia at the Olympic Games at 77kg. He'll have outplace '19 world champion Abuiazid MANTSIGOV (RUS) today, then beat '18 world Aleksander CHERKHIRKIN (RUS) in a later-scheduled wrestle-off for the spot.

Vlasov will take the mat in two matches on Mat A.

11:00: We're about two minutes from going live in Poland. It looks like we'll have between 12-14 matches per mat during this morning's session. We'll start things off this morning with two-time world champion and London Olympic silver medalist Heiki NABI (EST) on Mat A. 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.