IOC

Lalovic to Join IOC Executive Board

Wednesday, February 7, 2018 - 07:37 By United World Wrestling Press

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CORSIER-SUR-VEVEY (February 7) – United World Wrestling president Nenad Lalovic has been elected to the IOC Executive Board (EB) as representative for the Association of Summer Olympic International Federations (ASOIF), following a recent vote by the 28 Summer International Federations. The IOC Session confirmed the vote this morning in Pyeongchang.

Lalovic will become the first EB member from the sport of wrestling.

A businessman from Belgrade, the 59-year-old Lalovic has overseen several dramatic and popular changes to one of the Olympic Games’ oldest sports. Lalovic was named the president of United World Wrestling in February 2013 and appointed as a full member of the IOC in August of 2015.

"The Executive Board has tremendous responsibility to assist the Olympic movement," said Lalovic. “I'm humbled to be a member of the board and contribute to its many missions and goals. I take pride in this position as representing all Summer Sports on the EB and will be a strong advocate for all of them.”

The EB consists of the IOC President, four Vice-Presidents and ten other members. Among its many concerns the EB assumes the overall responsibility for the administration of the IOC, approves the IOC's internal organization and is responsible for the management of the IOC's finances and prepares an annual report. The EB also conducts the procedure for acceptance and selection of candidatures for the organization of the Olympic Games and establishes the agenda for the IOC Sessions.

Click Here to learn more about the IOC Executive Board. (https://www.olympic.org/executive-board)

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.