#WrestleBucharest

Kayaalp Wins Historic Ninth European Title; Russia Leads Azerbaijan by 34 Points

By Eric Olanowski

BUCHAREST, Romania (April 13) – Turkey’s Riza KAYAALP authored a new page in the Turkish wrestling history books on Saturday night by winning his ninth European title. Kayaalp entered the night tied with Hamza YERLIKAYA, who also had eight European titles, but surpassed Yerlikaya with his Day 6 win at the Polyvalent Hall in Bucharest, Romania.

In his 130kg gold-medal bout, Kayaalp scored three points from a stepout and a takedown to defeat Iakobi KAJAIA (GEO), 3-0. 

Meanwhile, Vitalii KABALOEV, Stepan MARYANYAN, and Roman VLASOV circled the mat with the Russian flag draped above their head after wrapping up their Greco-Roman gold-medals matches early. Their trio of Saturday night gold medals gave the Russian Federation the 34 point lead over Azerbaijan heading into the final day of wrestling. 

Kabaloev and Vlasov both ended their matches with opening period falls, while Maryanyan picked up the technical superior win in his gold-medal match.  

In the 55kg finals, Kabaloev poured it on Romania’s Florin TITA and picked up the fall in the opening period. Before the throw that ended the match, the Russian scored a takedown, inactivity point, followed by a pair of two-point gut wrenches, and commanded the 7-0 lead before throwing his Romanian opponent to his back for the fall to win his first continental title. 

Roman Vlasov also ended his finals match by a fall in the opening period. In the 77kg gold-medal bout, Vlasov scored two four-point throws, then planted Germany’s Roland SCHWARZ on his back and won his fourth European title. 

In the 63kg finals, defending world champion Maryanyan blew through Rio Olympic bronze medalist Stig-Andre BERGE (NOR), 9-1, and won his second European title, but first since 2015. 

Maryanyan scored an inactivity point and a pair of gut wrenches and held onto the 5-1 lead before capping off his run to a gold medal with a four-point throw. 

The final gold medal of the night went to Ukraine’s Zhan BELENIUK. The second-ranked wrestler in the world at 87kg was the second non-Russian wrestler to reach the top of the podium and claim a gold medal on Day 6. In the finals, Beleniuk picked up a stepout and exposed Islam ABBASOV (AZE) using a four-point head pinch to grab his third European title with the 5-1 victory. 

The finals day of wrestling at the 2019 European Championships begins at 18:00 local time, and can be followed live on www.unitedworldwrestling.org

RESULTS 
Team Scores
GOLD - Russia (92 points) 

SILVER - Azerbaijan (58 points)
BRONZE -  Germany (50 points)
Fourth -Turkey (47 points)
Fifth - Georgia (41 points)

55kg
GOLD - Vitalii KABALOEV (RUS) df. Florin TITA (ROU), via fall
BRONZE - Eldaniz AZIZLI (AZE) df. Serif KILIC (TUR), 8-0 
BRONZE - Fabian SCHMITT (GER) df. Anders ROENNINGEN (NOR), 2-1

63kg
GOLD - Stepan MARYANYAN (RUS) df. Stig-Andre BERGE (NOR), 9-0 
BRONZE - Taleh MAMMADOV (AZE) df. Slavik GALSTYAN (ARM), 6-2
BRONZE - Levani KAVJARADZE (GEO) df. Michal Jacek TRACZ (POL), 5-2

77kg
GOLD - Roman VLASOV (RUS) df. Roland SCHWARZ (GER), via fall
BRONZE - Arsen JULFALAKYAN (ARM) df. Daniel ALEKSANDROV (BUL), 5-1 
BRONZE - Viktor NEMES (SRB) df. Fatih CENGIZ (TUR), 3-1 

87kg
GOLD - Zhan BELENIUK (UKR) df. Islam ABBASOV (AZE), 5-1 
BRONZE - Denis KUDLA (GER) df. Mikalai STADUB (BLR), 3-1 
BRONZE - Erik SZILVASSY (HUN) df. Eividas STANKEVICIUS (LTU), 2-1 

130kg 
GOLD - Riza KAYAALP (TUR) df. Iakobi KAJAIA (GEO), 3-0 
BRONZE - Alin ALEXUC CIURARIU (ROU) df. Heiki NABI (EST), 1-1 
BRONZE - Sergey SEMENOV (RUS) df. Tuomas LAHTI (FIN), 4-0 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.