#WrestleAlmaty

Japan Pulls Women's Team from Asian Championships Over Suspected Contact with Coronavirus

By Ken Marantz

ALMATY, Kazakhstan (April 10) --- The Japan women's team for the upcoming Asian Championships, which includes Olympic champions Risako KAWAI (JPN) and Sara DOSHO (JPN), was suddenly withdrawn because of suspected contact with the coronavirus, the Japan Wrestling Federation announced on its website Friday.

The federation emphasized that no member of the 10-women team had tested positive for the coronavirus themselves, but that contact tracing showed an unspecified number may have been exposed to someone infected.

The decision was made just as the team was to have accompanied the men's freestyle team on the flight to Almaty via Istanbul for the tournament starting April 13. It follows the Asian Olympic qualifying tournament currently underway at the same venue.

The federation said that while no team members had tested positive in a PCR test the previous day, nor had any displayed symptoms of the coronavirus. But because of the suspected contact, it could not mitigate the risk of possibly infecting wrestlers from other countries in Almaty.

It was a shocking development, given that sports officials put strict protocols in place at the National Training Center in Tokyo, where the wrestling squads had pre-tournament national camps.

Kawai (57kg) and Dosho (68kg) were among five members of the women's team to Almaty who had already qualified for the Tokyo Olympics, along with Mayu MUKAIDA (53kg), Yukako KAWAI (62kg) and Hiroe MINAGAWA (76kg).

For all but Dosho, it was to have been their first overseas competition since last year's Asian Championships held in New Delhi in February 2020. The Kawai sisters and Minagawa would have been defending their Asian titles. Dosho's last trip overseas was to the 2019 World Championships in Nursultan.

The other team members are: Remina YOSHIMOTO (50kg), Tsugumi SAKURAI (55kg), Akie HANAI (59kg), Miwa MORIKAWA (65kg) and Masako FURUICHI (72kg). They had earned their places on the team with victories at the All-Japan Championships in December 2020.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.