#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#development

Dominican Republic hosts flawless More Than Medals 2024 camp

Saturday, August 3, 2024 - 10:10 By United World Wrestling Press

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SANTO DOMINGO, Dominican Republic (August 3) — The Dominican Olympic Sports Center was the epicenter of a transformative experience for athletes and coaches. More Than Medals 2024 exceeded expectations, offering a comprehensive program that combined sports development with personal growth and community action.

For seven days, 13 countries and 32 wrestlers were immersed in an environment of learning and camaraderie. Top-notch facilities allowed for high-performance training, while workshops on nutrition, sports psychology, injury prevention, and leadership provided valuable tools for the athletes' future.

The week was marked by a series of specialized clinics led by experts in various areas:

  • Applied Psychology in Sports (Lic. Rusbel Salomón)
  • Nutrition Applied to Weight Control Sports (Dr. Francisco Soto)
  • Doping Prevention (Dra. Laura Anabel Pinedo)
  • Sports Injury Prevention (Lic. Abel Caballero)

These sessions enriched the participants' knowledge and promoted the importance of holistic health in sports.

Training sessions were led by each national coach, allowing everyone to experience different countries' training styles and learn new methods.

A fun activity day was organized with the support of the Dominican Wrestling Federation, including sightseeing in the traditional Santo Domingo neighborhood.

The commitment to the community was evident in the inspiring beach cleanup day. Athletes and coaches worked side by side to preserve the environment, demonstrating that sport can catalyze positive change.

The Dominican Wrestling Federation played a crucial role as the event's main organizer, demonstrating exceptional commitment and efficiency in ensuring the program’s success. Their collaboration, alongside the support of the Dominican Olympic Committee, was instrumental in creating a memorable and impactful experience for all participants.

More Than Medals 2024 also left a lasting impact on the Dominican sports community. Through exchanging knowledge and promoting values such as respect, inclusion, and solidarity, the program strengthened local sports and laid the foundation for a more promising future.

As a flagship initiative of United World Wrestling, More Than Medals continues to showcase the power of sport to unite people and generate positive change. We look forward to future editions of this inspiring program and the continued success of its mission.