#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#UnitedWorldWrestling

UWW sets up two independent panels to review Chamizo-Bayramov bout

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (April 12) -- United Word Wrestling has set up two different panels to independently and separately analyze the refereeing decisions, including the challenge decisions, of the match between Frank CHAMIZO (ITA) and Turan BYRAMOV (AZE) at the European OG Qualifier in Baku, Azerbaijan.

Each panel will be composed of three members, respectively the chairman of the Refereeing Commission plus two experts, and three Bureau members with expertise in refereeing and International Wrestling Rules.

In addition, the Chairman of the UWW Disciplinary Chamber will appoint a panel of three members to review the outcomes of the ongoing investigation concerning the allegations of attempted corruption and alleged violation of the integrity of our sport. This panel will decide on the disciplinary actions to be taken in this matter.

UWW is resolutely committed to thoroughly investigating and clarifying all aspects of the 74kg semifinal bout between Chamizo and Bayramov, ensuring transparency and upholding the integrity of wrestling.