#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

Obit

World Grappling Committee President Bochkev passes away

Thursday, May 2, 2024 - 09:25 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (May 2) -- United World Wrestling's World Grappling Committee's President Rizvan BOCHKEV passed away Wednesday. The sudden passing of the 59-year-old has left the UWW and its family in shock.

Bochkev, vice president of the Russian Wrestling Federation and a coach, was involved with UWW and Grappling for a long time.

Before 2013, Bochkev was an active member of Grappling and promoted it under FILA. He worked tirelessly to reintroduce it as a recognized wrestling style under UWW after it was dropped in late 2013. This gave the right recognition to a wrestling style growing in several countries.

Bochkev was elected as the President of the World Grappling Committee in 2016 and was instrumental in reintroducing the UWW World Grappling Championships. In 2022, Bochkev was re-elected as the President of the World Grappling Committee and remained an active promoter of the sport.

United World Wrestling expresses its deepest condolences to the Bochkev family.