Grappling

Future is Bright for Grappling in Kazakhstan

Monday, September 10, 2018 - 17:54 By Marc Berman

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Coach Renat Sitnazarov Leads National Team too Strong performance

ASTANA, Kazakhstan (September 9th) -- The Kazakhstani grappling team may not have won a bevy of gold medals, but the Central Asian nation showed great improvement at the 2018 Grappling World Championships.

After four tough days of competition the host nation walked away with a 3rd place finish in the women’s senior division and fifth place in the men’s senior division. The nation also boasted finalists in the women’s 53kg and 58kg division and scored a bronze and silver on the men’s side.

In preparation for the World Championships Kazakhstan hosted qualifying events in multiple cities before the national qualifier earlier this year.

Head grappling coach Renat SITNAZAROV was pleased with the process of forming the team. “We were able to gather our strongest athletes together and bring them here for the championships.”

In preparation for the event the team brought together athletes from around the country to train together and work on new techniques. In preparation for Grappling events team members compete in various other styles, freestyle, Greco-Roman, judo, sambo and jiu-jitsu.

When it came time for the actual competition Sitnazarov and his coaching staff worked with each athlete before each round to develop a winning strategy.

Since 2010 Coach Renat has seen grappling take off in Kazakhstan, becoming more popular every year. “I see Grappling growing every year and is now very popular with many athletes taking part of events here in Kazakhstan. Now with athletes such as Miyao coming from other styles to compete in Grappling, I see it becoming a big event.”

Catch up on all the action you miss on Flograppling.com in the United States and internationally on United World Wrestling.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.