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Five Must-Watch Matches From the #WorldCupIowaCity

Wednesday, April 11, 2018 - 02:21 By

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1.Tariel GAPHRINDASHVILI (GEO) df. Iderkhuu GANTULGA (MGL), 22-17.
This 39-point match took place during the fifth and sixth place dual between Georgia and Mongolia. After six lead changes, Gaphrindashvili erased a 16-10 deficit and ended the match on a 12-1 run. 

2. Taiki YAMAMOTO (JPN) df. Yudenny ALPAJON ESTEVEZ (CUB), 6-5. 
This was arguably the most important match of the entire tournament. After Cuba stormed back to win four of the last six bouts, Japan’s hopes of winning a bronze for the first time since 1985 were placed on the back of their final wrestler, Taiki Yamamoto (JPN). 

Yamamoto trailed 5-4 heading into the final 30 seconds of the match. He got to a high crotch on the right side and ended up taking the lead on criteria after driving Alpajon Este out of bounds to pick up the step out point. After Cuba’s failed challenge and a late flurry from Alpajon Este, Yamamoto hung on to win the match, 6-5. 

3. Dato MARSAGISHVILI (GEO) df. J'Den Michael COX (USA), 5-0. 
This was a battle of London Olympic bronze medalist v. Rio Olympic bronze medalist. Marsagishvili's shutout of Cox gave Georgia one of only two wins during the entire USA dual. 

Marsagishvili, Georgia's only undefeated wrestler on the weekend also defeated world No. 1 Turtogtokh LUVSANDORJ (MGL) and finished the World Cup without surrendering an offensive point while outscoring his opponents 30-0. 

4. Logan Jeffery STIEBER (USA) df. Haji ALIYEV (AZE), 6-2. 
A battle of former 61kg worlds champions who recently made the move up to 65kg. Logan Stieber the 2016 61kg world champion took on Haji Aliyev, the three-time world champion, and Olympic bronze medalist.

After this weekend, Aliyev admitted to the struggles that he's faced at 65kg, saying “I changed weight categories and moved up to 65kg. It’s different, it’s difficult. I need to focus, but I think I’ll be fine…I changed to 65kg three months ago and just need to train more."

5. Daichi TAKATANI (JPN) df. Alejandro Enrique VALDES TOBIER (CUB), 10-8. 
It took Takatani all he had to stop a gut wrench that would have given Valdes Tobier's the 10-0 technical superiority victory in period number one. 

When asked about falling behind 8-0, Takatani said: "I knew I was down 8-0, but I also knew that it was time for my Japanese pride to kick it." That Japanese pride kicked in to the tune of a Takatani 10-8 run to end the match and gave Japan the 3-0 lead heading into the fourth bout of the dual. 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.