#WrestleBuenosAires

Ecuador Sends Three to Women’s Freestyle Finals at #WrestleBuenosAires

Saturday, April 20, 2019 - 17:57 By Taylor Miller

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Pictured is Luisa VALVERDE MELENDRES (ECU). Photo by Lucia Cruz.

BUENOS AIRES, Argentina – The Ecuador women’s freestyle team put together an impressive session on Saturday morning at the 2019 Pan American Championships in Buenos Aires, Argentina, sending three wrestlers to the finals.

The last time Ecuador had three Pan Am women’s freestyle finalists was in 2014 in Mexico City, where all three were champions.

2011 Junior World bronze medalist Luisa VALVERDE MELENDRES (ECU) will face 2018 Senior World silver medalist and returning Pan American champion Sarah HILDEBRANDT (USA) in the 53 kg finals.

Valverde is a six-time Senior Pan American medalist, winning gold in 2014.

To get to the finals, Hildebrandt took out 2018 World bronze medalist Diana WEICKER (CAN).

At 57 kg, Lissette ANTES CASTILLO (ECU) dominated her way to the finals, scoring a 9-0 decision and a fall to earn a chance to wrestle for gold.

Tonight, she will take on 2018 Junior Pan American champion Hannah TAYLOR (CAN).

Photo: Adeline GRAY (USA) against Erica WEIBE (CAN). Photo by Lucia Cruz.

The third wrestler from Ecuador representing in the finals is Genesis REASCO VALDEZ (ECU) at 76 kg. She will take on four-time World champion Adeline GRAY (USA) for gold.

En route to the finals, Gray defeated 2016 Olympic champion Erica WEIBE (CAN) in the quarterfinals, 10-0.

In addition to Hildebrandt and Gray, there are three other Americans in the women’s freestyle finals, including 2018 Senior World bronze medalists Mallory VELTE and Tamyra MENSAH-STOCK and three-time Junior World medalist Erin GOLSTON.

Velte will face Lais NUNES DE OLIVEIRA (BRA) in the 62 kg gold-medal bout. Velte defeated Nunes in the 2018 World bronze-medal match, 2-1, in October.

To advance to the finals, Nunes knocked off 2018 Pan American champion Yaquelin ESTORNELL ELIZASTIGUE (CUB), 15-7.

Waiting for Mensah-Stock on the other side of the 68 kg bracket is 2018 U23 World champion Yudari SANCHEZ RODRIGUEZ (CUB).

Mensah-Stock defeated Sanchez in the 2018 World Championships in an early round.

For 50 kg gold, Golston will take on 2016 Junior Pan Am champion Yusneylys GUZMAN LOPEZ (CUB).

Men’s freestyle also began today with round-robin brackets at 79 kg and 92 kg. Champions will be crowned tonight.

The medal matches will begin at 5 p.m. local time (4 p.m. EST) live on unitedworldwrestling.org.

Finals pairings

Women’s freestyle

50 kg
GOLD - Yusneylys GUZMAN LOPEZ (CUB) vs. Erin GOLSTON (USA)
BRONZE - Jacqueline MOLLOCANA ELENO (ECU) vs. Thalia MALLQUI PECHE (PER)
BRONZE - Patricia BERMUDEZ (ARG) vs. Mariana DIAZ MUNOZ (MEX)

53 kg
GOLD - Luisa VALVERDE MELENDRES (ECU) vs. Sarah HILDEBRANDT (USA)
BRONZE - Carolina CASTILLO HIDALGO (COL) vs. Diana WEICKER (CAN)
BRONZE - Justina BENITES VASQUEZ (PER) vs. Lilianet DUANES ANDRES (CUB)

57 kg
GOLD - Hannah TAYLOR (CAN) vs. Lissette ANTES CASTILLO (ECU)
BRONZE - Jacarra WINCHESTER (USA) vs. Yessica OVIEDO PEREZ (DOM)
BRONZE - Betzabeth SARCO COLMENAREZ (VEN) vs. Nes RODRIGUEZ TIRADO (PUR)

62 kg
GOLD - Mallory VELTE (USA) vs. Lais NUNES DE OLIVEIRA (BRA)
BRONZE - Nathaly GRIMAN HERRERA (VEN) vs. Yaquelin ESTORNELL ELIZASTIGUE (CUB)
BRONZE - Abnelis YAMBO MIRANDA (PUR) vs. Mayra ANTES CASTILLO (ECU)

68 kg
GOLD - Tamyra MENSAH (USA) vs. Yudari SANCHEZ RODRIGUEZ (CUB)
BRONZE - Yanet SOVERO NINO (PER) vs. Olivia DI BACCO (CAN)
BRONZE - Andrimar LAZARO DIAZ (VEN) vs. Ambar GARNICA FLORES (MEX)

76 kg
GOLD - Genesis REASCO VALDEZ (ECU) vs. Adeline GRAY (USA)
BRONZE - Erica WIEBE (CAN) vs. Mabelkis CAPOTE PEREZ (CUB)
BRONZE - Diana CRUZ ARROYO (PER) vs. Gabriela CANALES HERRERA (MEX)

Men’s freestyle

79 kg – round three matches
Francisco GUZMAN VELAZQUEZ (PUR) vs. Chandler ROGERS (USA)
Santiago MARTINEZ RESTREPO (COL) vs. Jasmit Singh PHULKA (CAN)

92 kg – round three matches
J'den COX (USA) vs. Diego RAMIREZ FLORENTIN (PAR)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.