#Zagreb2018

Amirli and Kerkvliet Return to Cadet World Finals

Monday, July 2, 2018 - 20:40 By Taylor Miller

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ZAGREB, Croatia – Returning World champions Alihasan AMIRLI (AZE) and Daniel KERKVLIET (USA) sealed spots in the Cadet World finals for the second year in a row.

The weights contested in the first day of action were 48 kg, 55 kg, 65 kg, 80 kg and 110 kg.

Four countries put multiple wrestlers into tomorrow’s Cadet World men’s freestyle finals, including Azerbaijan, Iran, Russia and USA.

Making it to the finals at 48 kg was 2017 World champion at 42 kg Alihasan AMIRLI (AZE), who beat out two-time Cadet World medalist Giorgi GEGELASHVILI (GEO) with a convincing 8-2 decision to move onto his second-consecutive World Championship final.

Waiting for him there is Richard FIGUEROA II (USA), who made his international debut on Monday. To get to the gold-medal bout, Figueroa defeated Mykyta ABRAMOV (UKR) in the semis with a 10-4 victory.

At 55 kg, both semifinals were determined were won within the final seconds.

This year’s Cadet Asian champion Hayato FUJITA (JPN) edged out Daviti ABDALADZE (GEO) with a 4-4 win on criteria. Fujita picked up a late takedown to secure his chance to go for gold tomorrow night.

On the other side of the bracket, Jamshidbek MARUFOV (UZB) fought off several persistent attacks from Simone PIRODDU (ITA). Marufov trailed on criteria within the final minute but scored a takedown for an eventual 5-4 win to move onto the finals.

Inalbek SHERIEV (RUS) and Dmitrii ELKANOV (RUS) will compete for gold at back-to-back weights tomorrow.

Sheriev moved on to the 65 kg finals after defeating 2018 Cadet Asian silver medalist Bekzat ZHALGASSOV (KAZ). After going up 10-0, Sheriev sealed the win with a pin at the 3:46 mark.

The other finalist at 65 kg is Turan BAYRAMOV (AZE), a 2017 Cadet World silver medalist and 2018 Cadet European champion. Bayramov landed a spot in the finals with a dominant 8-2 win over 2018 Cadet Asian champion Mohammad KARIMISEIFABAD (IRI).

The 80 kg finals will pit Elkanov against 2018 Cadet Asian champion Mohammadreza GHIYASI (IRI), who took out Sagadulla AGAEV (AZE) with a 6-1 victory.

At 110 kg, Daniel KERKVLIET (USA), a 2017 Cadet World champion, punched a ticket to his second-consecutive World finals on Monday with a close-call win over 2018 Cadet European champion Sergey KOZYREV (RUS), 2-2. Kerekvliet’s second-period takedown gave the American the win on criteria.

Looking to challenge the reigning champ is Amir ZARE (IRI), the 2018 Cadet Asian champion. Zare made it to the finals with Islam ABUEV (AZE) with an 11-0 shutout in the semifinals.

The finals are set for Tuesday at 6 p.m. local time (12 p.m. ET). The repechage for today’s five weights as well as the preliminary rounds for 45 kg, 51 kg, 60 kg, 71 kg and 92 kg will begin at 10:30 a.m. (4:30 a.m. ET).

Finals pairings
48 kg: Richard FIGUEROA (USA) vs. Alihasan AMIRLI (AZE)
55 kg: Hayato FUJITA (JPN) vs. Jamshidbek MARUFOV (UZB)
65 kg: Inalbek SHERIEV (RUS) vs. Turan BAYRAMOV (AZE)
80 kg: Dmitrii ELKANOV (RUS) vs. Mohammadreza GHIYASI (IRI)
110 kg: Amir ZARE (IRI) vs. Daniel KERKVLIET (USA)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.