#ChinaOpen2018

World Champ Mukaida Helps Japan Jolt to Trio of China Open Golds

Friday, June 22, 2018 - 13:05 By Eric Olanowski

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TAIYUAN, China (June 22) - World champion Mayu MuKAIDA (JPN), alongside YU MIYAHARA (JPN) and Yuzuru KUMANO (JPN) jolted Japan to a trio of China Open gold medals on the opening day of competition in Taiyuan’s Shanxi Sports Center. 

In the finals, Mukaida used a quartet of takedowns and a pushout with under ten seconds left to grab the 9-1 victory over China’s U23 world runner-up and Ivan Yarygin champion, ZHANG Qi.

Mukaida, who's only suffered two international losses since 2015 outscored her opponents 29-1 through her three matches on the day. When asked what worked for her this weekend, Mukaida said, "I just concentrated on one match at a time, and I was able to wrestle freely. I was able to do what I wanted." 

Yu Miyahara collected Japan's second gold medal of the night in a rematch of the Ivan Yarygin semifinals where she once again defeated Ekaterina POLESHCHUK (RUS). This time, it was for the 53kg China Open gold medal. Though the Russian wrestler improved on January’s 10-0 defeat, Miyahara’s double leg takedown and side headlock roll were good enough to claim the 4-1 victory. 

Yuzuru Kumano gave Japan their third and final gold medal from the first day of competition with a 9-3 thumping of Russia’s Veronika CHUMIKOVA in the 59kg gold-medal bout.

RONG Ningning (CHN) presented the host nation with their first gold medal after sticking Olga KHOROSHAVTSEVA (RUS) in the 57kg championship bout. “I felt very excited to win this gold medal. I brought glory to this Chinese team.”

After winning the Ivan Yarygin and Asian Championship at 59kg, Rong decided to move down to compete at 57kg. “The 2kg difference was not hard to make. It was just a few extra runs. But, I felt light. This is going to be my weight class moving forward to the Asian Games and the World Championships.” 

The final gold medal of the day went to Romania's Alina Emilia VUC. Vuc, the runner-up at the 2018 European Championships and Klippan Lady Open bronze medalist finally claimed the gold medal she’s been chasing all year with a 1-0 win over China’s ZHU Jiang.

50kg 
GOLD – Alina VUC (ROU) df. ZHU Jiang (CHN), 1-0 

BRONZE - Aktenge KEUNIMYAEVA (UZB) df. Dauletbike YAKHSHIMURATOVA (UZB), 3-1

53kg 
GOLD – YU MIYAHARA (JPN) df. Ekaterina POLESHCHUK (RUS), 4-1 

BRONZE – PANG Qianyu (CHN) df. LOU Lannuan (CHN), via fall 
BRONZE – LIU Yujiao (CHN) df. Mercedesz DENES (HUN), 10-0 

55kg 
GOLD – Mayu MUKAIDA (JPN) df. ZHANG Qi (CHN), 9-1 

BRONZE – OH Hyemin (KOR) df. Ramona GALAMBOS (HUN) 
BRONZE – OUYANG Junling (CHN) df. Zalina SIDAKOVA (BLR), 5-2

57kg
GOLD – RONG Ningning (CHN) df. Olga KHOROSHAVTSEVA (RUS), 5-0

BRONZE – UM Jieun (KOR) df. Kateryna ZHYDACHEVSKA (ROU), 3-3

BRONZE -  Tetyana KIT (UKR) df. Xingru PEI (CHN), via injury default 

59kg
GOLD – Yuzuru KUMANO (JPN) df. Veronika CHUMIKOVA (RUS), 9-3  

BRONZE – Aisuluu TYNYBEKOVA (KGZ) df. WANG Yuan (CHN), 11-0 
BRONZE – ZHANG Yue (CHN) df. SUN Xinyuan (CHN), 8-6

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.