European Games

Russian Trio Advances to Greco-Roman Finals at European Games

Friday, June 28, 2019 - 19:08 By United World Wrestling Press

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MINSK, Belarus (June 28) - Russia made a statement on the opening day of the Greco-Roman competition at the European Games, advancing all three of their wrestlers to Saturday's gold-medal finals. 

Returning world champion Stepan MARYANYAN (60kg) and Aleksandr CHEKHIRKIN (77kg), along with 2018 European bronze medalist Zaur KABALOEV (67kg), earned semifinal victories for Russia.

Maryanyan, a European Games champion in 2015, was untested in his semifinal match against Zhora ABOVIAN (UKR). He cruised to a 9-0 technical superiority. Maryanyan built a 7-0 lead after the first period and put the match away early in the second period. He will face Erik TORBA (HUN) in the gold-medal match.

Torba came from behind to defeat Dato CHKHARTISHVILI (GEO), a 2016 junior world champion, 6-5. Chkhartishvili used a four-point throw in the first period, which helped him take a 5-3 lead at the break. Torba, though, kept the pressure on and scored a passivity point before scoring with a turn to take the lead. He then held off the Georgian for the victory.

Chekhirkin, like Maryanyan, picked up a technical superiority without surrendering a point in the semifinals. His semifinal victory came over Yunus BASAR (TUR), 8-0. After getting pushed in his first match, the 33-year-old Russian has outscored his last two opponents 14-0. In tomorrow's gold-medal match at 77kg, Chekhirkin will meet Karapet CHALYAN (ARM).

Chalyan reached the finals by beating Tamas LORINCZ (HUN), an Olympic silver medalist and three-time world medalist. Lorincz scored first off a passivity to take a 1-0 lead, which is all the scoring that happened in the opening period. Chalyan came back in the second period, scoring a takedown early in the second period and adding another takedown a short time later, which proved to be enough to get him the victory.  

Kabaloev blanked Oleksii KALINICHENKO (UKR) 4-0 in the semifinals at 67kg, scoring all four of his points in the first period. The other semifinal winner at 67kg was Shmagi BOLKVADZE (GEO), a U23 and junior world champion, who defeated Karen ASLANYAN (ARM) 5-0. 

RESULTS

Greco-Roman

60kg
GOLD - Stepan MARYANYAN (RUS) vs. Erik TORBA (HUN)
SEMIFINAL - Stepan MARYANYAN (RUS) df. Zhora ABOVIAN (UKR), 9-0
SEMIFINAL - Erik TORBA (HUN) df. Dato CHKHARTISHVILI (GEO), 6-5

67kg
GOLD - Zaur KABALOEV (RUS) vs. Shmagi BOLKVADZE (GEO)
SEMIFINAL - Zaur KABALOEV (RUS) df. Oleksii KALINICHENKO (UKR), 4-0
SEMIFINAL - Shmagi BOLKVADZE (GEO) df. Karen ASLANYAN (ARM), 5-0

77kg
GOLD - Aleksandr CHEKHIRKIN (RUS) vs. Karapet CHALYAN (ARM)
SEMIFINAL - Aleksandr CHEKHIRKIN (RUS) df. Yunus BASAR (TUR), 8-0 
SEMIFINAL - Karapet CHALYAN (ARM) df. Tamas LORINCZ (HUN), 4-1
 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.