Obituary

Olympian and longtime referee Eberhard Probst passes away

Thursday, February 22, 2024 - 10:11 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (February 22) -- Two-time world bronze medalist and Olympian Eberhard PROBST from Germany passed away at the age of 69 years.

Probst was born on June 4, 1955, in Querfurt, where he grew up and began wrestling in 1966 at his club the BSG Merseburg. He attended the Children's and Youth Sports School in Halle an der Saale. From 1970 to 1985, Probst collected 17 East German championship titles for the Chemie Halle Sports Club, making him one of the most successful national freestyle wrestling champions all over Germany. 

At the international level, Probst won World Championships bronze medals in 1979 and 1982 while finishing fifth at the 1980 Moscow Olympics. He also placed eighth at the 1976 Montreal Games. He also won bronze medals at the European Championships in 1976, 1979 and 1981.

After his active career, Probst began a career as a referee in 1984 and, due to his reserved, factual-calm, and expert manner, also internationally developed into one of the best referees in the world from 1986 onwards.

Probst was nominated for his first Olympic Games as a referee in 2004, the third overall, in Athens. As the only German mat official, he represented Germany at the 2008 Olympic Games in Beijing. At the World Championships in Herning, Denmark, in 2009, he received the Golden Whistle, the highest award for referees by UWW.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.