Toronto, Pan Am Games

Lopez Wins Fourth, Silva Gets First Gold for Brazil in Pan Am Games

Friday, July 17, 2015 - 03:56 By William May

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TORONTO, Canada (July 16) – Mijain LOPEZ (CUB) won his fourth wrestling gold medal at the Pan American Games on Thursday and Joice SILVA (BRA) improved on her bronze medal from four years ago by bagging Brazil’s first wrestling gold medal in the history of the Games.

For Lopez, who cruised into the 130kg final on two technical falls in the afternoon session, it was business as usual as he rolled up Andres AYUB (CHI) with a pair of takedowns and turns for a third technical fall in the evening and the gold medal.

With the triumph, Lopez joins fellow Greco-Roman greats Hector MILIAN (CUB) and Juan MAREN (CUB) as the only wrestlers, thus far, to achieve the feat at the Pan American Games.

Silva, meanwhile, battled throughout the first day of women’s events at Mississauga Sports Center, coming from behind to win three bouts at 58kg by a margin of four points for the gold medal.

In Thursday evening’s finale, Silva surrendered a four-point takedown to 2013 Pan American championships winner Yakeline ESTORNELL (CUB) early, but battled back to narrow the deficit to 5-4 by the break.

A late takedown that landed out of bounds in the second period knotted the score for Silva and a penalty point made it 6-5 for the jubilant Silva and the Brazilian fans in the arena.

Earlier in the evening, Yasmany LUGO (CUB) cranked Pan American junior champ Kevin MEJIA (HON) over with a windmill throw and pressed for the fall in the 98kg final to claim his first Games crown.

Lugo and Lopez gave Cuba its only gold medals of the Greco-Roman competition after being held to two bronze medals the previous day. The two gold medals lifted Cuba to second in the final Greco-Roman team rankings with 40 points, nine points behind the United States with two gold medals, a silver and two bronze.

Women’s wrestling also got under way with reigning Pan American championships winner Genevieve MORRISON (CAN) racing out to a 4-0 lead, then holding on to a 5-4 victory over Thalia MALLQUI (PER) for the gold medal.

Despite the loss, Mallqui’s silver medal was the best finish yet for Peru in women’s wrestling.

At 53kg, Whitney CONDER (USA) came out on top of a scramble in the first period and with the help of a penalty point in the second period, fashioned a 3-2 win over Alma VALENCIA (MEX). Valencia’s silver medal was the first medal in women’s wrestling at the Games.

Thursday’s Medal Match Results
Greco-Roman - 98kg
GOLD: Yasmany LUGO (CUB) df. Kevin MEJIA (HON) by Fall
BRONZE: Luillys PEREZ (VEN) df. Jose ROCHA (MEX), 4-0
BRONZE: Davi ALBINO (BRA) df. Oscar LOANGO (COL), 5-1

Greco-Roman - 130kg
GOLD: Mijain LOPEZ (CUB) df. Andres AYUB (CHI) by TF, 8-0
BRONZE: Josue ENCARNACION (DOM) df. Charles THOMS (CAN), 2-0
BRONZE: Robby SMITH (USA) df. Moises PEREZ (VEN) by Default

Women’s Wrestling - 48kg
GOLD: Genevieve MORRISON (CAN) df. Thalia MALLQUI (PER), 5-4
BRONZE: Alyssa LAMPE (USA) df. Yusnelis GUZMAN (CUB) by TF, 12-2
BRONZE: Carolina CASTILLO (COL) df. Angelica BUSTOS (ECU), 1-1

Women’s Wrestling - 53kg
GOLD: Whitney CONDER (USA) df. Alma VALENCIA (MEX), 3-2
BRONZE: Yamilka DEL VALLE (CUB) – uncontested
BRONZE: Betzabeth ARGUELLO (VEN) df. Luisa VALVERDE (ECU) by Fall

Women’s Wrestling - 58kg
GOLD: Joice SILVA (BRA) df. Yakelin ESTORNELL (CUB), 6-5
BRONZE: Lissette ANTES (ECU) df. Sandra ROA (COL) by TF, 12-1
BRONZE: Yanet SOVERO (PER) df. Alejandra ROMERO (MEX), 6-6 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.