#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#WrestleZagreb

Wrestling Calendar 2025: World, continental championships live on UWW+

Tuesday, January 7, 2025 - 10:09 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (January 7) -- The 2025 wrestling season for United World Wrestling will kick off with the 1st Ranking Series event -- Zagreb Open -- in Croatia. The event will be the first of the four Ranking Series scheduled this year.

The season-opening Zagreb Open will be held from February 5 to 9 at the Arena Zagreb, the venue for the senior World Championships later in September. The second stop of the Ranking Series will be in Tirana, Albania. The Muhamet Malo tournament will be held from February 26 to March 2.

The focus will shift to championships after the first two Ranking Series events and kicking off the continental tour will be Oceania Championships in Pago Pago, American Samoa from March 20 to 22. The Asian Championships will be held in Amman, Jordan from March 25 to 30.

April will see the European Championships in Bratislava, Slovakia from April 7 to 13 before the tour continues for African Championships in Casablanca, Morocco from April 29 to May 4. Pan-American Championships will be held in Monterrey, Mexico from May 8 to 11, marking and end of the senior continental championships.

The Ranking Series will return in May, with Mongolia as the third stop. The Ulaanbaatar Open will be held from May 29 to June 1 in the Mongolian capital. The final stop will be the prestigious Polyák Imre, Varga János & Kozma István Memorial tournament from July 17 to 20. As is the norm, it will be held in Budapest, Hungary.

The World Championships calendar will begin with the U17 World Championships in Athens, Greece from July 28 to August 3. The championships is returning to Greece after seven years. Close to a month later, the U20 World Championships will be held in Sofia, Bulgaria from August 18 to 24. The same tournament was held in Sofia in 2022.

The mega event for 2025 -- World Championships -- will be held in Zagreb from September 13 to 21 at the Zagreb Arena in the capital city of Croatia. This is the first time that Croatia will be hosting the big event.

Budapest, Hungary will host the Veteran World Championships from October 7 to 12 and the season's final World Championships will be the U23, to be held in Novi Sad, Serbia from October 20 to 26.

Apart from these events, the UWW calendar will see the age-group continental championships, beach wrestling events and numerous other international tournaments throughout 2025.

All Ranking Series, continental championships and World Championships will be live and exclusive on UWW+.

For a detailed calendar, visit uww.org/events